Job Description

About Brand:

Sekyo is India's No.1 kids' smartwatch brand, dedicated to creating innovative, safe, and reliable wearable technology for children. Our smartwatches combine advanced features such as GPS tracking, SOS alerts, video calling, and parental controls to give parents peace of mind while empowering kids with freedom and fun. At Sekyo, we are driven by innovation, quality, and customer trust, making us a leading name in the smart wearable industry.

About the Role:

We are looking for a highly skilled and results-driven

PPC Expert

with hands-on experience in managing

Google Ads and Meta (Facebook & Instagram) Ads

specifically for

E-Commerce websites

. The ideal candidate will be responsible for planning, executing, and optimizing paid ad campaigns that drive traffic, improve conversions, and maximize ROI.

Key Responsibilities:

Plan, create, and manage

PPC campaigns

across Google Ads (Search, Display, Shopping, YouTube) and Meta Ads (Facebook & Instagram). Develop and execute effective strategies to drive

sales and revenue growth

for E-Commerce (D2C) Website. Conduct

keyword research, audience targeting, and competitor analysis

to maximize campaign effectiveness. Optimize ad copy, creatives, and landing pages to improve

CTR, CPC, and ROAS

. Monitor daily performance metrics, analyze campaign data, and prepare

performance reports

with actionable insights. Manage

budgets

efficiently to ensure maximum ROI. Stay updated with the latest trends, tools, and best practices in

digital advertising

. Collaborate with the marketing and design teams to align campaigns with overall business goals.

Requirements:

Proven work experience as a

PPC Specialist/Expert

(5+ years preferred) with focus on

Google and Meta Ads

. Strong knowledge of

Google and Meta Ads and conversion optimization

. Hands-on experience with

Google Shopping campaigns, Meta Ads Manager, and remarketing strategies

. Proficiency in

Google Analytics, Google Tag Manager, and tracking pixels

. Excellent analytical skills with the ability to interpret data and make data-driven decisions. Strong communication skills and ability to work independently.
Job Type: Full-time

Pay: ₹60,000.00 - ₹90,000.00 per month

Work Location: In person