Job Description

Position Title: Performance Marketer Position Description:
We are seeking a highly motivated and data-driven Performance Marketer to join our team. The Performance Marketer will be responsible for driving user acquisition, conversion, and retention through the development and execution of performance-based marketing campaigns across various digital channels. The ideal candidate will have a deep understanding of digital marketing, a proven track record of driving results, and a passion for staying up-to-date with the latest industry trends and best practices. Job Responsibilities: \xe2\x97\x8f Plan, execute, and optimise performance-based marketing campaigns across various digital channels (e.g. search, social, programmatic, email, affiliate, etc.) \xe2\x97\x8f Conduct ongoing analysis of campaign performance to identify opportunities for optimization and improvement, and make data-driven recommendations to improve ROI and KPIs. \xe2\x97\x8f Develop and execute A/B and multivariate tests to optimise campaign performance, including ad creative, landing pages, targeting, and messaging. \xe2\x97\x8f Work closely with cross-functional teams (e.g. creative, product, engineering, data science) to develop and execute marketing campaigns that align with business goals and objectives. \xe2\x97\x8f Collaborate with external partners (e.g. agencies, vendors, publishers) to maximise performance and achieve campaign objectives. \xe2\x97\x8f Monitor industry trends, best practices, and emerging technologies to identify new opportunities for growth and innovation. Qualifications: \xe2\x97\x8f Bachelor\'s degree in marketing, business, or a related field.
\xe2\x97\x8f 3+ years of experience in performance-based digital marketing, with a focus on user acquisition, conversion, and retention.
\xe2\x97\x8f Proven track record of driving results through the development and execution of successful digital marketing campaigns.
\xe2\x97\x8f Deep understanding of digital marketing channels, including search, social, programmatic, email, and affiliate.
\xe2\x97\x8f Strong analytical skills and the ability to use data to drive decision-making.
\xe2\x97\x8f Experience with A/B and multivariate testing and optimization.
\xe2\x97\x8f Excellent communication, collaboration, and project management skills.
\xe2\x97\x8f Knowledge of web analytics and tracking technologies (e.g. Google Analytics, Facebook Pixel, etc.) is a plus.
\xe2\x97\x8f Experience in a fast-paced, startup environment is a plus. Salary Range:
\xe2\x97\x8f 20K to 45K (Based on Experience and skills) Shift:
\xe2\x97\x8f 9:30 TO 6:30
\xe2\x97\x8f Monday to Saturday
\xe2\x97\x8f Sunday Off
\xe2\x97\x8f One paid leave per month Training Period:
\xe2\x97\x8f 1 Month Job Types: Full-time, Regular / Permanent Salary: 920,000.00 - 945,000.00 per month Schedule:

• Day shift

Supplemental pay types:

• Performance bonus
• Yearly bonus

Ability to commute/relocate:

• Surat, Gujarat: Reliably commute or planning to relocate before starting work (Required)

Experience:

• Marketing: 2 years (Required)