Job Description

Are you tired of "brand awareness" being the only metric for your success? Do you get a rush from seeing a Click-Through Rate (CTR) climb after a single headline tweak?



We're looking for a

Performance Copywriter

who views words as tools to build revenue, not just pretty decorations. You won't just be writing; you'll be strategising, testing, and scaling.

The Role in a Nutshell

You'll be the creative engine behind our highest-performing campaigns. Your job is to stop the scroll, spark curiosity, and drive action across Meta, Google, TikTok, and high-converting landing pages.

What You'll Actually Do

Hook 'Em Fast:

Write headlines and ad hooks that make people stop mid-scroll and think, "I need that."*

A/B Test Everything:

You don't get married to your first draft. You write five variations, look at the data, and double down on the winner.

Master the Click:

Craft landing page copy that flows like a conversation and ends with a "Buy Now" (or "Sign Up") click.

Psychology Over Prose:

Use direct-response principles to tap into human desires, fears, and motivations.

Collaborate:

Work with our design and media buying teams to ensure the visual and the "vibes" match your words.

Scripts & Stories:

Catch attention, retain, create value and sell. Showcase your storytelling skills and mix psychology and social media knowledge.

The Vibe We're Looking For

You're a Data-Nerd Lite:

You don't need to be a math whiz, but you should enjoy seeing which version of your copy "won."

Direct Response Experience:

You know the difference between a catchy slogan and a persuasive offer.

Speed & Quality:

You can whip up 10 variations of an ad while the coffee is still brewing.

Low Ego, High Curiosity:

You care more about what worksthan what sounds "clever."

Why Join Us?

Be in charge of growing brands and making a big impact. A direct line between your work and the company's growth. The freedom to experiment with bold, "out-there" ideas.

Think you can beat our current top-performing ad? Prove it.

Experience:

0-1 Year

Job Category:

Content

Job Type:

Full Time

Job Location:

Ahmedabad

Department:

Content Writing