Job Description

OBJECTIVE OF THE ROLE - To strategically manage and facilitate communication both externally and internally to achieve specific business goals and enhance reputation and image. Establish a positive corporate identity. Position the organization as an industry thought leader

KEY RESPONSIBILITIES :

- Develop and execute the overall Corporate Communications strategy aligned with business goals and objectives.

- Oversee brand management initiatives to maintain a consistent brand image across all communication materials and channels.

- Serve as the owner of all corporate assets, managing the creation of corporate collaterals, including blogs, thought leadership articles, videos, and corporate website sections (Corporate, Investor, and HR etc.).

- Manage executive communication and CEO branding to ensure a strong and positive executive presence.

- Spearhead PR efforts across India, APAC, CEMEA regions, building positive media relations and managing trade media communications.

- Proactively manage crisis communication to safeguard the organization\'s reputation during challenging times.

- Lead communications during IPO preparation and execution, including PR, broker conferences, and the IPO listing ceremony.

- Plan and manage global and India-based events such as the Global Fintech Festival, Singapore Fintech Festival, Money 2020, and SME, CFO related events, among others.

- Identify and manage opportunities for webinars, podcasts, blogs, thought leadership for the senior leadership team.

- Nurture and manage relationships with analysts and industry experts.

- Strategize to enhance the organization\'s visibility and credibility through an impressive track record in awards and recognition programs.

- Develop and execute employer branding, CSR and internal communication initiatives, ensuring employees are well-informed, engaged, and motivated.

- Manage association memberships and collaborate with industry bodies to boost brand exposure and industry leadership.

- Oversee the procurement of gifts and memorabilia for customers and employees.

QUALIFICATIONS :

- 5- 12 years of proven experience in Corporate Communications, extensive PR experience within the Fintech, B2B SAAS, Technology domain.

- Experience in Corporate Working Capital Solutions, Corporate Loans, MSME Loans from Bank/NBFC preferred.

- Experience in APAC and CEMEA Region preferred.

- A bachelor\'s and degree in Communications, Public Relations, Journalism

- A master\'s degree in communications, Public Relations, Journalism, Marketing (Optional)

- Excellent verbal and written communication skills are essential.

- Proven expertise in PR, executive communication, and event management

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