Job Description

About UsStory Digital aims to redefine the Digital Experience space by unifying them. We want brands to experience the reward of high conversion rates, Over 6x ROAS, appreciating feedback on their web & mobile experiences and the most rewarding customer experience.At Story Digital, we have a consumer-centric approach. What is important to us is to learn how the audience thinks, feels, and desires, to tailor offerings, interactions, and dialogues with them.We believing in driving actions by data-led decisions & targeting of the right audiences to generate results for our partner brands.About the Role:Story Digital is looking for a Specialist in the field of Paid Media & Performance Marketing who will be responsible for planning, developing, implementing and managing the overall digital marketing strategies for various brands & businesses. In addition to this, this role requires the candidates to be data & solution focused.Key Responsibilities:1. Media Planning for all Paid Channels - Facebook, Instagram, Google, Youtube, Twitter, Linkedin, Native Ad Networks2.Deliver results in line with client objectives and KPIs3.Plan and propose media channels and campaign types to achieve objectives4. Recommend and implement optimisations for enhanced performance5.Test, Measure, Learn - as a lifecycle on all the paid media activities executed through ontinuous communication testing (a/b), innovation using different platforms and new products/formats.6. Track & analyse activity results and progress.7. Identify trends and insights, and optimize spend and performance based on the insights8. Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points9. Managing multiple ad accounts for paid advertisingWhat you need:1. 1+ Years of relevant work experience in Digital Media Paid Marketing.2. Must-Have past experience working with any Ad/ Digital/ Creative Agency or in the ANM sector3. Have hands on knowledge of Google Ads, Facebook Business Manager, Facebook Power Editor, Keyword Planner, and other ad networks are a bonus4. Have experience with D2C or E-commerce brands for ROAS / ROI based campaigns5. Have an experience with Research Tools such as SEMRush or AdBeat or SimilarWeb6. Have excellent problem-solving and analytical skills and impeccable business judgment.7. Have excellent communication and interpersonal skills, with the ability to be personable yet persistent.Job Type: Full-timeSalary: ?30,000.00 - ?40,000.00 per monthSchedule:

• Fixed shift

• We prefer past Agency/ consulting/ services in marketing & advertising/production houses, experience in the mentioned positions.

• total work: 2 years (Required)
• Paid Marketing: 2 years (Required)
• Digital Marketing: 2 years (Required)
• Google Ads: 2 years (Required)
• Facebook Business Manager,: 2 years (Required)
• Ad/ Digital/ Creative Agency: 2 years (Required)