Job Description

Manager - New Business Development and Marketing ABOUT THE ROLE Position : Manager - New Business Development and Marketing Place : Delhi About us Founded in 2017, ON PURPOSE exists to use the power of communications to drive social change in India. It works with clients and organizations in 5 broad areas: Climate Action, Public Health, Education, Gender and Tech4Good. The Culture We Proudly Offer More than words. ON PURPOSE has been at the forefront of defining what a progressive workplace looks like. Our focus on building a safe and welcoming workplace for all has led us to innovate with policies like \'6 days of paid leave for all menstruating employees\'; 12 weeks of parental leave for all non-birthing people and a fixed lunch hour that is mentioned in our signatures. We also have a team of \'D&I Ke Gunde\' who are trained to help us challenge our biases and create a more inclusive workplace. Don\'t just take our word for it - in 2022, ON PURPOSE won \'Best Culture of the Year\', \'Best Diversity and Inclusion Champion of the Year\' and Best \'PR Team of the Year\' at Campaign India\'s PR Awards. We\'ve only just begun and would love to have you part of our growing tribe of people committed to social change. About the role ON PURPOSE is currently the Fastest Growing Consultancy in India, according to Provoke Media in 2023. We are looking for a talented and ambitious New Business Development & Marketing Manager to help us realise our growth potential. Our clients are change-makers in climate action, public health, education, gender and #Tech4Good. If you\'re passionate about social issues and experienced in putting together winning pitches and proposals then it may be worth a chat with us. We\'d also like you to have some PR experience and lead on our external engagement with media and stakeholders to build the brand further. The New Business and Marketing Manager is responsible for two things: 1. Building the ON PURPOSE brand through marketing and PR 2. Converting incoming leads into clients Your Roles and Responsibilities Consulting Skills - Help win more: Develop strategic PR (PR that includes content and digital) plans that demonstrate an intimate understanding of the industry and competitor landscape, and helps achieve client business goals Proactively support new business development, lead pitch efforts in collaboration with Business Unit Heads Strong research skills and a thorough understanding of how measurement works Write pitch decks getting the required support from the team in terms of research and ideas Manage RFPs and pitch opportunities Be able to prepare high quality documents i.e. final drafts of new business pitches, proposals and social media plans Develop the brand and improve visibility and relevance with key stakeholders: Have a good understanding of our stakeholders - talent, clients, and industry Design and implement a PR plan including thought leadership content, campaigns, and leadership profiling Lead on award submissions Set high professional standards for the team to follow Demonstrates professionalism to support building of the firm\'s reputation in the local market Participate in training and development initiatives as required to acquire the required skills Build a team: Hire and mentor a marketing and business development team, identifying talented team members Provide guidance and support to achieve departmental and company goals Foster a collaborative and high-performance work environment Analytics & reporting: Monitor and analyse the effectiveness of marketing efforts and report on key performance metrics Use data-driven insights to make informed decisions and adjustments to marketing strategies Budget managment: Manage the marketing budget effectively and allocate resources for maximum return on investment. How We\'d Expect You To Split Your Time Very thoughtfully. But here\'s an indicative split as a guide: New Business Development: 60% Brand Visibility & Recall: 20% Team Mentorship, reporting and budgeting: 20% What You\'ll Need (must haves for the role) 6 to 8 years\' of proven track record of sales growth and/or marketing in a similar role in a PR agency set up Bachelor\'s degree in marketing, business, finance or a related field Strong knowledge of business and sales growth techniques Proficiency in drafting proposals, pitch documents, RFPs, monthly reports and Excellent communication, interpersonal, and negotiation skills Exceptional project management skills Highly organized and solution-oriented Detail-oriented and able to prioritize What Would Be Nice to Have Master\'s degree in marketing, business, finance or a related field Experience of working in social impact sector Experience managing large account portfolios Freshly brewed coffee-making skills. But don\'t worry, we won\'t judge you for it. What You Can Expect From Us A safe, yet challenging work environment: As a high-growth company, our team members are regularly tasked with taking on more responsibility than you would typically get at a larger, more established organisation. An investment in growth and learning: We\'re bringing the best of communication techniques to solve some of India\'s most troubling social issues. You\'ll learn and grow with us. A space to make your own: if you have the talent, ambition and willingness to learn, you\'ll most definitely find your own space in communications that you can own and hone. ON PURPOSE is an equal opportunity employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability. Industry Recognition Fastest Growing Consultancy in India - Provoke Media, 2023 Social Impact & Policy Communication Agency of the Year - PRMoment.in, 2023 Mid-Size Agency of the Year - Agency Reporter, 2022 Best Culture of the Year - Campaign India, 2022 Best Diversity & Inclusion of the Year - Campaign India, 2022 PR Team of the Year - Campaign India, 2022, 2021, 2020 & 2019 Fastest Growing & Rising Consultancy of the Year, IPRCCA, 2021 & 2020 Agency of the Year, Rising - ET Brand Equity, Kaleido Awards, 2021 & 2020 Diversity Campaign Winner - Women Leading Change, Campaign India 2022 Best Organisation for Women\'s Empowerment - Women Achievers Summit, 2022 & 2021 Top 5 (Small) Best Consultancies to Work With across Asia-Pacific, Provoke Media, 2022, 2020 & 2019 PR Consultancy of the Year (Small) & Emerging Consultancy of the Year, Fulcrum Awards, 2022, 2021, 2020 & 2018 Media Handles: Website: http://www.onpurposeconsulting.in/ Instagram: https://www.instagram.com/onpurposecomms/ LinkedIn: https://www.linkedin.com/company/on-purpose-comms/ Twitter: https://twitter.com/onpurposecomms Interested folks may share their resume with us at [HIDDEN TEXT]

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