Marketing Manager

Year    Kolkata, West Bengal, India

Job Description

Position: Marketing Manager
Location: [Insert Location or "Remote"]
Experience: 2-4 years
Type: Full-time
Role Overview:
As the sole marketer at company, you will be responsible for the end-to-end ideation, planning, and execution of all marketing activities. If you're someone who thrives in a fast-paced environment, knows how to get things done, and can wear multiple hats--from strategy to execution--this role is for you.
Key Responsibilities:
Marketing Strategy & Planning
Create and manage a monthly/quarterly marketing planner aligned with business goals.
Ideate marketing campaigns that resonate with our B2B audience.
Content Creation & Execution
Write compelling content for social media, website, blogs, emailers, and more.
Own the publishing calendar and ensure consistent execution.
Cross-functional Coordination
Work with our design team to get visual assets created.
Liaise with internal stakeholders to gather inputs and approvals.
Platform Management
Handle end-to-end posting on LinkedIn, Instagram, Facebook, and other platforms.
Keep our website content updated and SEO-optimized.
Collaborate with developers or use CMS tools to implement content updates.
Performance Tracking
Track campaign performance and suggest optimization strategies.
Stay on top of marketing trends and competitors.
Who You Are:
A self-starter with a bias for action - you don't wait for instructions, you create opportunities.
Street-smart and resourceful - you can find solutions even with limited resources.
Strong understanding of digital marketing basics - from content to SEO.
Excellent communicator - both in writing and verbally.
Comfortable juggling multiple tasks and wearing multiple hats.
Proficient in tools like Canva, Google Analytics, basic SEO tools, and scheduling tools (e.g., Buffer, Hootsuite).
Good to Have:
Basic knowledge of HTML/CMS platforms (WordPress, Webflow, etc.)
Prior experience in a startup or solo marketing role.
Familiarity with B2B SaaS or loyalty tech space.

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Job Detail

  • Job Id
    JD3821365
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Kolkata, West Bengal, India
  • Education
    Not mentioned
  • Experience
    Year