Marketing Executive B2b Digital + Field Support

Year    Navi Mumbai, Maharashtra, India

Job Description

1) Marketing Executive (MBA) - Fresher / up to 1 year
1. Role & Responsibilities

  • Support execution of B2B marketing campaigns for specialty chemicals/biotech products
  • Lead generation support: email campaigns, LinkedIn outreach, database building, basic qualification
  • Assist in preparing product brochures, one-pagers, company profiles, and presentations
  • Coordinate with the internal sales team for follow-ups and reporting
  • Maintain marketing tracker, leads sheet, and weekly activity reports
2. Type of Marketing
  • B2B + Digital marketing (LinkedIn, email, basic SEO/content support)
  • Brand visibility + lead generation support
3. Required Skill Set
  • Technical: MS Excel, PowerPoint, LinkedIn, basic Canva/design sense, basic CRM discipline
  • Soft skills: good communication, consistency, willingness to learn, follow-up discipline
4. Experience Required
  • Fresher to 1 year (MBA preferred)
5. Documentation/Compliance
  • Basic: maintaining lead trackers, marketing activity reports, and vendor coordination records
6. Budget/Salary Range
  • ?25,000 to ?35,000 per month (depending on profile and communication skills)
7. Growth / Hike Expectation
  • Review every 6-12 months; typical hike range 10% to 25%, faster for high performers
8. Benefits & Perks
  • Training on products + industry exposure
  • Performance incentives linked to lead quality/campaign execution (post probation)
  • Supportive learning environment and growth into a B2B marketing specialist role
2) Marketing Executive (MBA) - 3 Years Experience
1. Role & Responsibilities
  • Plan and execute B2B campaigns for industrial chemicals/specialty additives / enzymes
  • Build monthly lead pipeline through digital + database + targeted industry outreach
  • Own content planning: product posts, case studies, application notes (with internal technical inputs)
  • Support exhibitions, customer visits, sampling activity coordination
  • Coordinate with sales team to improve conversion and follow-up closure
  • Maintain structured reporting (weekly KPI + monthly growth report)
2. Type of Marketing
  • B2B marketing: Digital + Field support
  • Brand + lead generation + customer engagement
3. Required Skill Set
  • Technical: LinkedIn Ads basics (preferred), email marketing tools (preferred), Excel dashboards, PPT
  • Soft skills: ownership, communication, planning, coordination, follow-ups, reporting discipline
4. Experience Required
  • 3 years in B2B marketing (industrial / chemicals preferred)
5. Documentation/Compliance
  • CRM discipline (or structured trackers), campaign reports, sample dispatch coordination records
6. Budget/Salary Range
  • ?35,000 to ?55,000 per month (depending on capability and industry exposure)
7. Growth / Hike Expectation
  • Annual review; typical hike 10% to 20% based on KPIs + lead-to-sales contribution
8. Benefits & Perks
  • Performance incentive structure (quarterly/half-yearly)
  • Travel reimbursement for field activity
  • Learning support for tools, exhibitions, and product training
3) Marketing Executive (Chemical Engg + MBA) - 3 Years Experience
1. Role & Responsibilities
  • Technical marketing for specialty chemicals: application positioning, competitor mapping, use-case content
  • Work closely with sales and R&D to create product communication and solution proposals
  • Manage high-quality lead generation and pre-qualification discussions with customers
  • Support product launches and new product introductions (GTMs)
  • Customer visit support for technical discussions and product trials coordination
2. Type of Marketing
  • Technical B2B marketing (solution selling support)
  • Digital + field + application-based marketing
3. Required Skill Set
  • Technical: chemical understanding, ability to read TDS/SDS, application mapping, Excel/PPT
  • Soft skills: confident communication, structured thinking, customer handling, teamwork
4. Experience Required
  • 3 years preferred in chemicals/industrial B2B (technical marketing / sales support)
5. Documentation/Compliance
  • Basic understanding of TDS/SDS/COA, sample documentation, trial documentation support
6. Budget/Salary Range
  • ?45,000 to ?75,000 per month (depending on technical strength + industry)
7. Growth / Hike Expectation
  • Hike 15% to 35%, plus incentive options based on performance and contribution
8. Benefits & Perks
  • Exposure to high-value B2B accounts and technical product portfolio
  • Incentives for business contribution
  • Fast-track growth into Product/Category Manager type role
4) Sales Coordinator - 3 Years Experience (B2B)
1. Role & Responsibilities
  • Coordinate enquiries, quotations, follow-ups, order processing support
  • Maintain customer records, lead tracker, and sales pipeline reporting
  • Coordinate dispatch and documentation with accounts/operations team
  • Support sales team for client communication, meeting schedules, and daily follow-ups
  • Ensure timely updates to customers and internal teams
2. Type of Work
  • B2B Sales support / Inside coordination (not field sales)
3. Required Skill Set
  • Technical: Excel, email drafting, quotation making, basic ERP/CRM discipline (preferred)
  • Soft: follow-up discipline, coordination, clarity in communication, ownership
4. Experience Required
  • 3 years in B2B sales coordination (chemicals preferred)
5. Documentation/Compliance
  • Basic sales documentation: quotations, proforma invoices coordination, dispatch follow-ups
  • Tracking documents and communication records
6. Budget/Salary Range
  • ?30,000 to ?50,000 per month
7. Growth / Hike Expectation
  • Review yearly; typical hike 10% to 20% based on performance
8. Benefits & Perks
  • Stable role with structured growth
  • Incentives linked to process discipline/sales closure support (post probation)
  • Exposure to domestic + export coordination (as applicable)
Additional Notes (Common)
  • Work location: Vashi, Navi Mumbai
  • Industry preference: Chemicals / Specialty chemicals / Industrial B2B preferred
  • Joining preference: Immediate to 30 days preferred

Skills Required

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Job Detail

  • Job Id
    JD5005869
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Navi Mumbai, Maharashtra, India
  • Education
    Not mentioned
  • Experience
    Year