Increase online presence:
Implement strategies to increase Elchemys online presence organically; strategize & work on long-term SEO strategy; manage all social media platforms
Increase offline presence:
Organize events, conferences, etc. to establish Elchemy as the industry leader
Identify & invite industry stalwarts as speakers; attract delegate participation
Establish Elchemys brand, lead booth installation in various B2B events
Branding:
Develop & market value proposition for our current products & new launches
Cascade the value proposition through various mediums (email marketing, website, social-media, blogs, videos etc.); define communication guidelines
Convey Elchemy values to all stakeholders to imprint them in their minds
Align all communications with Elchemys positioning, vision, goal, tone & identity
Content, PR & Communications:
Define Elchemys content strategy to establish the company as industry leader
Define PR strategy, liaison with agencies & media houses (organic/inorganic)
Spearhead engagement vehicles like marketing emails, newsletters, blogs etc.
Team Building:
Hire smart, enthusiastic & young individuals to run content & marketing efforts
Skills and Qualifications:
3-8 years of experience in PR/Communications or Branding/Marketing
Should have an excellent verbal/oral communication & presentation skills
Should have managed Marketing for B2B brands or B2B businesses in the past
Should have attention to detail, should live & breath branding/brand building
Background in design or copywriting is a plus
Educational background in Media or Mass Communication is a plus
Should have an ability to work in high-energy, fast-paced cross-functional teams
Should have an entrepreneurial bent of mind, strong business acumen, good network, can commit and take ownership; should have high EQ
Expertia AI Technologies
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