\xe2\x80\x8dResponsibilities: \xe2\x97\x8f Learn, develop, and use best-in-class marketing techniques across marketing channels \xe2\x97\x8f Draft, edit, and post social media updates (images and text) to company channels \xe2\x97\x8f Coordinate the development of other designed assets (e.g. infographics, ads) as needed \xe2\x97\x8f Help to maintain the company\xe2\x80\x99s marketing tracker (event list, editorial calendar, etc.) \xe2\x97\x8f Help to maintain the Aarna website, make updates, and fix errors, explore SEO \xe2\x97\x8f Review and proofread marketing materials \xe2\x97\x8f Coordinate with Sales Team as appropriate for lead generation and qualifying activities \xe2\x97\x8f Develop and send regular company email features and newsletters \xe2\x97\x8f Perform target research on industries, companies, trends, events, etc. upon request \xe2\x97\x8f Measure and track the performance of marketing channels and activities, converting data into actionable insights \xe2\x97\x8f Work in Hubspot to update records, upload lists, send emails, and develop reports \xe2\x80\x8d Requirements and skills: \xe2\x97\x8f Positive, \xe2\x80\x9ccan do\xe2\x80\x9d attitude \xe2\x97\x8f A curiosity about IT, open source, networking, cloud, and edge technologies \xe2\x97\x8f Excellent verbal and written communication skills \xe2\x97\x8f BA/BS degree or equivalent \xe2\x97\x8f 2-3 years of proven marketing experience \xe2\x97\x8f Strong understanding of digital media marketing \xe2\x97\x8f Familiarity with social media channels (esp. LinkedIn and YouTube) \xe2\x97\x8f Proficiency with Google and Microsoft productivity tools \xe2\x97\x8f Ability to collect, processes, and analyze data to inform decision making \xe2\x97\x8f Ability to be self-directed and work with minimal supervision \xe2\x97\x8f Ability to multitask, prioritize, and manage time effectively \xe2\x97\x8f Ability to take meetings with and work synchronously with folks in the USA as needed \xe2\x97\x8f Web skills including CSS, HTML, SEO, and Google Analytics (preferred) \xe2\x97\x8f Experience with Hubspot or another Marketing Automation Tool (preferred) \xe2\x97\x8f Skills with Canva, Photoshop, Illustrator, QuickTime (preferred) \xe2\x97\x8f Experience working in the technology/communications industry (preferred) Job Type: Full-time Salary: 9300,000.00 - 9500,000.00 per year Schedule:

• Day shift

Ability to commute/relocate:

• Kolkata, West Bengal: Reliably commute or planning to relocate before starting work (Required)

Experience:

• total work: 3 years (Preferred)
• Marketing: 2 years (Preferred)
• SEO: 2 years (Preferred)

Work Location: One location