Job Description

Responsibilities:SMO Strategy Development:- Develop and execute comprehensive SMO strategies aligned with overall marketing and business objectives.- Conduct audience analysis and identify key demographics for targeted social media campaigns.- Stay abreast of social media trends and emerging platforms to recommend innovative strategies.Social Media Content Management:- Plan, create, and curate engaging content for various social media channels.- Collaborate with the content team to ensure brand consistency and alignment with SMO objectives.- Implement best practices for content optimization on each platform.Audience Engagement and Community Building:- Foster a sense of community by actively engaging with the audience on social media.- Respond to comments, messages, and inquiries in a timely and professional manner.- Develop and implement strategies to grow and nurture social media communities.Campaign Development and Execution:- Conceptualize and execute social media campaigns to promote products, services, or brand initiatives.- Monitor and analyze campaign performance, providing insights for continuous improvement.- Collaborate with cross-functional teams for integrated marketing campaigns.Analytics and Reporting:- Utilize social media analytics tools to measure the effectiveness of SMO strategies.- Prepare regular reports highlighting key performance indicators (KPIs) and insights.- Recommend adjustments to optimize future campaigns based on data analysis.Paid Social Media Advertising:- Manage and optimize paid advertising campaigns on social media platforms.- Monitor budgets, analyze performance metrics, and adjust strategies for maximum ROI.- Stay informed about changes in advertising platforms and industry trends.Qualifications:1. Bachelor\'s degree in Marketing, Communications, or a related field.2. Minimum of 3 years of experience in social media optimization with a focus on strategy development.3. Proven success in growing and engaging social media audiences across multiple platforms.4. In-depth knowledge of social media algorithms, advertising platforms, and SMO best practices.5. Strong analytical skills and proficiency in using social media analytics tools.Note: Interested Candidate can call 9667086538 (ref:updazz.com)

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