Job ResponsibilitiesThe candidate will be REQUIRED TO:- Plan and execute performance marketing strategies across multiple touchpoints- Improve media and product performance funnels- Optimize all channels to deliver the BEST ROI while ensuring targets are met- Report periodically to management on campaign performance- Analyze campaign data and consumer behavior and implement learnings- Develop and execute new and innovative consumer acquisition strategies- Continuously experiment and run A/B tests on campaigns, messaging, and targeting- Collaborate with key stakeholders to plan and execute campaigns- Provide clear, actionable insights to business stakeholders- Identify new digital marketing trends and technologies and ensure brand leadership- Drive end-to-end cross-functional projects with internal teams- Identify high-impact user experiences and implement strategies to improve themJob Requirements- MUST HAVE 4 to 7 years of relevant experience- MUST HAVE a strong background in App Performance Marketing- MUST HAVE experience with a product company or agency (ref:updazz.com)
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