Job Description

Marketing Automation Manager\'s charter is to oversee and deliver a marketing automation platform that meets the needs of the business. This team works global and is closely aligned Operations, Field and Digital to create the processes, templates, business rules and governance necessary for the business to communicate with prospective and existing customers. Commvault is an equal opportunity workplace and is an affirmative action employer. We are always committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. and we will not discriminate against on the basis of such characteristics or any other status protected by the laws or regulations in the locations where we work. Key Responsibilities : Oversee the daily operations of the marketing automation team Manage the worldwide workspace including programs, email calendar, and utilization of databases to support the global marketing teams Maintain documentation and usage of center-of-excellence programs Own ensuring data flows properly from Marketo and working with other teams to research issues and communicate any operational changes to the Marketing automation team Prioritization of campaigns, facilitate between Marketing automation team and stakeholders when needed on requirements, and translate technical capabilities to functional experience between stakeholders and Marketing automation team. Support collaboration from Marketing automation team on who to work with in the field, brand, campaigns or marketing operations when there is missing information or requirements given cannot be met. Manage , monitor and take appropriate next steps for coming up or overdue tasks in Workfront projects needed for Marketing automation team to ensure team has what they need from stakeholders to execute campaigns/programs in Marketo . Oversees global compliance and data privacy programs for the email channel and monitor adherence to privacy regulations in light of setup requests from stakeholders to ensure compliance Lead A/B test and execute steps to optimize usage of email tactic Coordinating between Marketing automation team and field and global teams to optimize processes and campaigns Lead discussions on priorities and escalations from the field and global stakeholders Manage performance reporting on programs with Marketing automation team and stakeholders to optimize information and processes as needed Provides detailed reporting on the successes/failures of programs and provide feedback to optimize engagement and make recommendations to the team with the data . Work and monitor with Marketing operations to ensure proper lead upload , lead flow , and database quality Work with the Marketing Manage ment to update processes to provide the needed flexibility and scalability for the business. Supports testing of emails and landing pages to improve the user experience in agreement with best practices. Research email industry trends, make recommendations, and implement solutions to enhance demand gen and nurture programs Train new Marketing automation team specialists during onboarding Required Skills : 8+ years\' overall experience in a B2B marketing organization 5+ years of experience using a Marketing Automation Platform (Marketo Certified Expert) 3+ years\' experience managing a marketing team Experience with a CRM platform (Salesforce preferred) Strong working knowledge of HTML and CSS Experience with lead lifecycle and how marketing automation supports the process Ability to present to management analytics and reports, interpret their results and make recommendations for improvement/change Ability to multi-task and manage the execution of several projects simultaneously Ability to meet tight deadlines and quickly adapt to changing priorities Ability to communicate best practices effectively Self-motivated professional who operates well in an empowered, dynamic, and fast-paced environment Excellent project management and written communication skills Required Experience/Education/Qualifications : Competencies : Critical Interdependencies :

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