Job Description

Ideal Profile:- 2-3 years of hands-on experience in creative content writing, marketing content development.- Bachelor\'s Degree in relevant or adjacent discipline (English, Journalism, Marketing,- Communication Studies, Economics, Social sciences etc.)- Post-graduation is an advantage but not essential.Primary responsibilities:- Responsible for contributing to and executing overall brand content strategy- Contribute to brand awareness, association, recall and salience through various tasks and projects- Execute assigned brand projects, on time and in full- Manage social media handles of the brand/and products (along with content updates)- Execute digital campaigns and be a custodian for the complete process- Flawlessly execute/rollout/implement and manage content for social media, blogs,newsletters, websites, print collateral, internal and external marketing materials- Participate in campaign execution and be a stakeholder in the complete process- Coordinate copy to production process of all creatives and marketing aids- Edit content produced by internal teams to ensure adherence to brand guidelines- Periodically audit and refresh content at all brand communication touchpoints- Work with team members on ideation, design and deployment of brand initiatives- Work with consultants, agencies, partners, vendors and associations- Maintain effective trackers, dashboards, MIS, documents, manuals, instructions etc. pertaining to brand projects and campaigns (ref:updazz.com)

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