Job Description

Brand Strategy and Positioning:

- Formulate and implement comprehensive brand strategies that align with the company\'s vision and objectives.

- Define and enhance the brand\'s distinct value proposition and competitive positioning within the dynamic real estate sector.

- Continuously assess market trends, customer preferences, and competitor activities to adapt and refine the brand strategy as needed.

Marketing Campaign Development:

- Conceptualize, strategize, and execute integrated marketing campaigns that effectively convey the brand\'s message and core values.

- Collaborate closely with cross-functional teams, including sales, design, and development, to ensure seamless campaign coordination and success.

Content Generation and Storytelling:

- Spearhead content creation initiatives by crafting compelling narratives, visual assets, and multimedia content that resonate with the target audience.

- Craft authentic stories that highlight the brand\'s projects, values, and community impact.

Social Media & Internal Marketing:

- Manage and oversee social media accounts, actively engaging with online communities to foster brand interaction and dialogue.

- Ideate & execute monthly social media activities in line with brand objectives.

- Work closely with Graphic Designers to roll out emailers and posters for new initiatives and launches.

Public and Media Relations:

- Foster relationships with influential media outlets, journalists, and key influencers to secure media coverage and endorsements.

- Prepare and distribute press releases and media kits to showcase new developments, accomplishments, and company milestones.

Event Coordination and Sponsorship:

- Identify strategic event opportunities and sponsorships to amplify brand visibility and connect with target audiences.

-Coordinate and oversee the planning, execution, and post-event follow-up for brand-related events.

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