Job Description

What you'll be doing:
Responsible for building and expanding our retail network, driving seller acquisitions, training Retailers/sellers to maximize their sales potential and developing strategies to increase market share and achieve sales targets, additionally creating and sharing dashboards to monitor performance and inform decision-making.
"Another important activity is to ensure high visibility at all retail points through merchandising by merchandisers."

• Retail Network Development:

o Identify, recruit, and onboard new retailers to join our retail network.
o Develop strategies to expand retail presence and increase market penetration.

• Retailers Training:

o Design and implement training programs for retailers to enhance their sales skills, product knowledge, and customer service capabilities.
o Monitor progress and provide ongoing support and coaching to ensure continuous improvement.

• Sales Funnel Optimization:

o Continuously analyze and optimize the sales funnel to improve conversion rates at each stage.
o Identify bottlenecks and implement solutions to streamline the retail sales process.

• Digital Media Utilization:

o Leverage digital media platforms effectively to maximize lead generation and conversion rates in the retail sector.
o Stay updated with the latest trends and best practices in digital marketing for retail sales.

• Field Team Collaboration:

o Work closely with the retail field teams to ensure they have the necessary tools and knowledge to convert leads into sales.
o Provide training and support to retail field teams on lead conversion techniques.

• Data Analysis:

o Utilize data analytics to monitor performance and identify areas for improvement within the retail sales funnel.
o Generate regular reports and insights to inform strategic decisions for retail sales.

• Cross-Functional Coordination:

o Collaborate with marketing, sales, and product development teams to ensure a cohesive approach to customer acquisition and retention in the retail sector.
o Align lead generation strategies with overall business goals and objectives for retail sales.

• Acquisition Strategy:

o Develop and execute innovative acquisition strategies to attract new retailers and customers.
o Collaborate with marketing and product teams to align acquisition efforts with overall business goals.

• Dashboard and Reporting:

o Build and maintain dashboards to track sales performance, sales activity, retailer performance, and market trends.
o Share insights and recommendations with senior management to inform strategic decisions.

• Market Analysis:

o Conduct market research to identify trends, opportunities, and challenges in the retail landscape.
o Use insights to adjust strategies and optimize performance.

Skills Required