Job Description

- Targets: Lead generation, regular content collation and publishing by coordinating with stakeholders, Managing digital presence - website, SEO, online portals, social media, Campaigns, marketing automation.- Implement the organizational marketing strategy and coordinate for all marketing activities for the organization- Do marketing automation to set up and run email campaigns and track responses- Generate in-bound leads and create a database through various marketing campaigns on email, social media etc.- Coordinate with delivery and pre-sales teams to collect content for:- whitepaper, articles,- case studies, customer testimonials- webinars / blogs / videos / interviewsget them written through the writer and published on different platforms.- Research and collect information on all events and conferences and suggest them.- Support events and conferences for collateral creation and running campaigns- Work on Linkedin sales navigator to run outbound campaigns on target audienceRequirements :-- Proven track record of leading small marketing teams for companies of size 50M+ revenue/funding.- Experience of working in IT services firms.- Proven success in delivering results in terms of inbound leads, social media growth, increase in website traffic.- Strong knowledge on digital marketing areas - SEO, Social media management tools.- Awareness of key online platforms, portals for creating brand awareness.- Abiliity to collaborate with internal and external stakeholders, talk to senior management and collect information for content.- Ability to review content quality.- Experience in running successful online marketing campaigns. (ref:updazz.com)

updazz .com