Job Description

Requirement Type: Permanent/FulltimeShift Timings: 1 PM to 10 PM (UK Shift)Work Location: NoidaOnsite/Remote Onsite (WFH till pandemic)Experience and responsibilities:Please be noted this will be a hybrid role. We are seeking a candidate with an experience in Email marketing, Paid advertising and Website management.1. He/ She should be a specialist in Email Marketing (Managing Contact lists, handling lead scoring, campaign setup and measuring analytics)2. Should be able to run campaigns ads (On LinkedIn, google ads, Facebook), and will be responsible for improving Performance Metrics (clicks, Impressions, user-driven actions)3. He/ she will be a part of the programmatic advertising strategy, and responsible for improving campaigns, measuring the analytics, and bringing qualified leads.4. Will work closely with the sales team, must handle complete automation of campaigns.5. Will work closely with SEO Specialist to improve Web traffic.6. Should be a pro in measuring analytics and generate reports biweekly to showcase the improvement.Analytical tools :- Ahref/SEMRush(Any SEO tool)- Growth Lead (For social selling)- Google Analytics- Should be able to track insights for LinkedIn, Facebook, Twitter, and AdWords Campaigns- Basic knowledge on Wordpress- Should be able to work on Digital Marketing KPIs as Cost Per Click, Cost per Lead, Cost per acquisition, Landing page conversionsEmail Marketing Tools : Hubspot, Marketo, Eloqua, Mailchimp, Clickback, Campaign Monito (ref:updazz.com)