Job Description

Roles & Responsibilities : - Plan and execute authentic social media campaigns and creatives - Coordinate with Design team and Digital Marketing team to create creatives and brand collaterals - Monitor SEO and web traffic metrics - Work with external agencies (creative and design) to finalize the creative route and drive execution - Identifying customer need gaps, defining brand identity, developing the marketing roadmap for a brand - Conceptualize and implement a social media marketing strategy and campaign plan for our product line - Ideating, creating, executing Influencer Marketing Campaigns. - Monitoring, tracking, and reporting various influencer marketing metrics. Identifying key learnings and defining various SOPs - Content creation : Creating new and innovative content to engage the existing followers and attract the new audience - Evaluating current trends, conversions & audience reach for better campaign executionsRequirements : - Experience in Influencer marketing and management - Experience with creating Social Media Campaigns- Experience using Microsoft Excel to manipulate and analyse data Skills and Qualifications : - Ability to move fast and break things - Proficient communication skills, verbal and written - Highly creative mindset with an urge to experiment - Content Management, social media, SEM/SEO, Marketing, Digital Marketing (ref:updazz.com)

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