Digital Marketing Strategy: Develop and execute digital marketing strategies to increase online visibility, drive website traffic, and promote products or services. Website Optimization: Ensure the e-commerce website is user-friendly, optimized for search engines (SEO), and provides a seamless shopping experience for customers. Content Creation: Generate high-quality content for product listings, blogs, social media, and email marketing campaigns to engage and inform customers. Paid Advertising: Manage online advertising campaigns, including pay-per-click (PPC) advertising and display ads, to target and acquire customers. Social Media Management: Utilize social media platforms to engage with customers, promote products, and build a loyal online community. Email Marketing: Develop and execute email marketing campaigns, including newsletters and promotional emails, to nurture leads and drive sales. Customer Relationship Management (CRM): Implement CRM systems to track customer interactions, segment customer lists, and personalize marketing efforts. Market Research: Conduct market research to identify customer preferences, trends, and competitor strategies. Conversion Rate Optimization (CRO): Continuously analyze website and sales funnel data to identify and implement improvements to increase conversion rates. Sales Generation: Drive online sales through effective lead generation, conversion optimization, and upselling strategies. Customer Support: Provide responsive customer support to address inquiries, resolve issues, and ensure a positive customer experience. Analytics and Reporting: Monitor and analyze the performance of marketing campaigns and sales efforts, using data-driven insights to make informed decisions. Budget Management: Manage marketing budgets effectively to maximize return on investment (ROI) and achieve sales objectives. Competitive Analysis: Stay informed about competitor strategies and industry trends to adapt marketing and sales strategies accordingly. Compliance: Ensure all marketing and sales activities adhere to legal and ethical standards, including privacy regulations and e-commerce laws. Collaboration: Collaborate with cross-functional teams, including IT, logistics, and product management, to ensure seamless operations and order fulfillment. Goal Setting: Set and track key performance indicators (KPIs) related to online sales, customer acquisition, and website performance. Innovation: Explore and implement innovative e-commerce solutions, technologies, and trends to enhance the customer experience and sales performance. In summary, an E-commerce Marketing and Sales Executive plays a crucial role in driving the success of an online retail business by developing and implementing effective digital marketing and sales strategies, optimizing the e-commerce platform, and fostering customer engagement within the e-commerce industry. Job Type: Full-time Pay: \xe2\x82\xb913,000.00 - \xe2\x82\xb918,000.00 per month Benefits:

• Cell phone reimbursement

Schedule:

• Day shift

Supplemental pay types:

• Overtime pay
• Yearly bonus

Experience:

• total work: 1 year (Preferred)

Work Location: In person