Social Media Marketing Roles & Responsibilities :- 4+ years of experience in B2B IT services/SaaS company background- Strategizing and executing digital marketing strategies- Proficient in planning and executing a comprehensive social media calendar.- Strong skills in crafting engaging and effective captions for posts.- Implementing strategies to increase social media reach, engagement, likes, and followers.- Responsible to create, manage, and share daily posts to all applicable social media platforms including LinkedIn, Facebook, Instagram, Twitter- Develop creative and innovative content paired with visual brilliance that drives higher engagement with current followers and increases the reach to new followers- Co-ordinate with design/branding team for creating relevant creatives and infographics for social media posts- Stay up to date with the latest social media best practices and technologies- Research and monitor social media trends and create content accordingly- Market research and competitor analysis- Content management including research and writing- Should be well versed with social media platforms like LinkedIn, Facebook, Instagram, YouTube, etc.- Excellent written and verbal communication skills- Good content writing skills. Good creativity and visualization skills (ref:updazz.com)
updazz .com
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