Job Description

Senior Brand Marketing Manager - North America Region (India Based Role)

As the Brand Marketing Leader, you will create impact by:
1. Building compelling stories and narratives in different formats to land itilite's messaging to target audiences

2. Increasing the share of voice in target markets through channels like PR, media relations, and speaker opportunities

3. Drive high volume of traffic (and leads) by maintain a strong online brand presence through a multichannel approach including - social media, ORM, blogs etc.

4. Featuring ITILITE in relevant market analyst reports through an effective analyst engagement program for Gartner, Forrester, IDC etc.

5. Establishing ITILITE as an employer-of-choice in collaboration with HR Team and company leadership

6. Leading the MDG team and build an efficient, output oriented growth engine for ITILITE

Who will you be working with?

The 35+ itizen strong MDG team are some of the brightest and driven marketers and demand generation experts you will ever work with. A diverse team with different origin stories, all sharing same values of 'excellence in results' and 'bias for action' and one goal to make itilite the market leader in business travel & expense industry. The team is led by

- Abhi Bajaj, Vice President - Marketing & Demand Generation : A tech marketer, storyteller and author, Abhi, with his experience of building tech brands like Microsoft, Capillary Technologies and Yellow.ai has built and led itilite's MDG team for three years and empowered them to deliver impact every day

- Abhijit Panda, Director - Marketing & Demand Generation : With his expertise in demand generation, in less than a year, Symbiosis alum Abhijit has grown itilite's sales pipeline building by 500% with a mix of inbound and outbound channels in US and India

- Madhavi Tiwari, Manager - Sales Development : Just a little over six months at itilite, but Madhavi, with her sales development skills honed in companies like Salesforce & SAP has led the APAC outbound lead generation team into over achieving targets and building the sales pipeline ahead of the schedule