Job Description

Job Title: IT Agency Location: Ahmedabad Nature of work: Full-time Experience required: 3-5 years About SEWA The Self Employed Women\'s Association [SEWA] is a Central Trade Union organizing women workers of the informal economy since 1972 with a twin goal of full employment and self-reliance. SEWA has adopted an approach of struggle and development. Struggle in the sense of organizing workers for VOICE, VISIBILITY and VALIDATION and development by building their capacities and institutions - RUDI is one of the several such entities at SEWA. About Nirantar SEWA Nirantar SEWA is a 360-degree transformation plan for SEWA that would take a phased, systematic approach to enable SEWA to expand its membership base across India and significantly improve its service offerings. A key objective of Nirantar SEWA is to scale-up SEWA\'s social enterprises\' business, which are into selling agricultural commodities, apparel, products made from recycled material and green-energy solutions. Role And Responsibilities We are seeking a dynamic and experienced IT agency to operate under the umbrella of Nirantar SEWA, taking on the comprehensive development and maintenance of the SEWA Bazaar website, showcasing products from RUDI, Gitanjali, SEWA Trade Facilitation Center (STFC), and Kamla Bakery (Dry Snacks). The selected agency will also be responsible for managing social media accounts for SEWA Bazaar and these individual social enterprises. Additionally, the agency may be tasked with developing websites for the individual social enterprises as required. A crucial aspect of this role will be to drive digital marketing efforts, providing analytics and strategic insights. Key Responsibilities Website Development and Maintenance: Collaborate with stakeholders to understand the vision and requirements for SEWA Bazaar\'s website, ensuring an interactive and user-friendly experience. Develop, launch, and maintain a robust, responsive, and aesthetically pleasing website that integrates products from RUDI, Gitanjali, STFC, and Kamla Bakery. Implement and regularly update features, ensuring optimal functionality and security. Social Media Management: Take charge of social media accounts for SEWA Bazaar, RUDI, Gitanjali, STFC, and Kamla Bakery. Develop and execute social media strategies to enhance online presence, engagement, and promotion of products. Regularly update and monitor social media platforms with relevant content, announcements, and promotions. Website Development for Individual Social Enterprises: If required, collaborate with stakeholders to understand the unique needs of individual social enterprises (RUDI, Gitanjali, STFC, Kamla Bakery) and develop dedicated websites. Ensure consistency in branding and user experience across all digital platforms. Digital Marketing Strategy: Develop and implement comprehensive digital marketing strategies aligned with organizational goals. Utilize various online channels for marketing, including SEO, SEM, email marketing, and social media advertising. Analytics and Reporting: Implement tools for website analytics and social media insights. Generate regular reports on website and social media performance, providing actionable recommendations for improvement. Use data-driven insights to refine digital marketing strategies and enhance user experience. Campaign Management: Plan, execute, and monitor digital marketing campaigns to drive traffic, increase engagement, and promote product awareness. Coordinate with internal teams to ensure alignment with overall marketing and business objectives. Cybersecurity Measures: Implement and maintain robust cybersecurity measures to safeguard sensitive information and ensure compliance with data protection regulations. Collaboration with Nirantar SEWA: Work closely with Nirantar SEWA teams to align digital strategies with the organization\'s overarching goals. Ensure seamless integration of digital initiatives with Nirantar SEWA\'s vision and mission. Qualifications And Skills Proven experience in website development, maintenance, and social media management. Demonstrated expertise in creating responsive and visually appealing websites. Strong knowledge of e-commerce platforms, content management systems, and digital marketing strategies. Technical proficiency in web development languages, social media tools, and analytics. Excellent communication, collaboration, and project management skills. Remuneration Commensurate to experience and market standards To apply, send your updated CV with salary and notice period details to below email ID - [HIDDEN TEXT] Regards, Silky Manglani Sr. Recruitment Specialist Contact # 9310488026 Email # [HIDDEN TEXT] The Leaders Hive

foundit