Job Description

International Business Manager will lead and scale the international market operations focused on the USA
1. Business Ownership:

• Own the P&L for the USA market - revenue, margins, growth targets
• Develop and execute the go-to-market strategy tailored for the U.S. audience

2. eCommerce & Marketplace Management:

• Manage and grow D2C (Shopify/Brand Website) & online marketplaces (Amazon US, Walmart.com, Target.com, etc.)
• Ensure seamless cataloging, pricing, listing optimization, and SEO performance

3. Marketing & Growth:

• Partner with performance marketing teams to plan and execute campaigns on Meta, Google, TikTok, etc.
• Drive influencer and affiliate collaborations specific to the U.S. audience
• Leverage CRM, retargeting, and loyalty programs to improve repeat purchases

4. Cross-functional Collaboration:

• Work with Product, Operations, Design, and Customer Service teams to localize offerings and experience
• Coordinate with logistics & 3PL partners for smooth international fulfillment

5. Consumer Insights & Trends:

• Monitor competitive landscape, consumer preferences, and category trends
• Use data and insights to improve product-market fit and campaign effectiveness

6. Compliance & Regulatory:

• Ensure product, packaging, and marketing claims comply with FDA & US regulatory standards
• Work with legal consultants for trademark/IP/labeling guidelines

Opportunity to lead the entire International arm of the business unitOpportunity to grow with a fast growing, consumer focused personal care brand

• 5-8 years of experience in managing international D2C businesses, with 2-3+ years focused on the USA market
• Experience in color cosmetics, skincare, or personal care categories is essential
• Strong analytical and commercial acumen with a growth mindset
• Proficiency in eCommerce tools (Shopify, Amazon Seller Central, GA4, Klaviyo, etc.)
• Understanding of cross-border logistics, customs, and local fulfillment models
• Ability to think both strategically and execute hands-on

Our client is a fast growing, D2C Personal care Company

• Opportunity to lead the entire International arm of the business unit
• Opportunity to grow with a fast growing, consumer focused personal care brand

Skills Required