Job Description

Material Depot is on a mission to be India's largest tech company in the Architecture, Engineering, and Construction space by democratising the ecosystem and bringing stakeholders onto a common digital platform. And for that, we are creating tools that will solve the most intricate challenges that professionals in the industry face. The first tool that we have created is an online material library for Architects, Interior Designers and 3D visualizers where they can discover materials from 500+ brands and 2.5 Lakh+ textures. More than 20,000+ professionals use the platform to download these digital assets for their day to day client work. Material Depot recently raised a pre-seed round from some top Indian funds and investors You can read more about what we are trying to do here
What we're looking for
We are looking for a consumer-focused Marketing and Growth professional to join our growing company. This role will be driving growth, engagement, and go-to-market execution for different acquisition channels. If you're passionate about bringing innovative products to consumers, thrive between analytical and creative projects, and embrace a fast-paced & dynamic environment, we're thrilled to have you on board.
Responsibilities

• Lead end to end in-country partnerships and growth strategy; deliver on company KPIs with a strong focus on growth or operational partnerships, partnership design, partner diligence, relationship management, and new products/features.
• Lead efforts to drive user acquisition through growth and partnerships initiatives; accelerate business expansion through identifying value-adding growth opportunities related to our current or new products.
• Research and propose scalable acquisition sources (apart from current channels) to our growth playbook.
• Own all relevant external partner relationships (existing and new) and be accountable for their performance, strategic direction, commercial terms, and overall delivery against expectations.
• Lead efforts on localization of brand strategy and definition of core value proposition of Tala to the millions of underserved borrowers in India.
• Lead product marketing and copy initiatives to ensure our voice is consistent with Material Depot's brand promise and users' understanding; execute lifecycle marketing campaigns in CRM.
• Work closely with the product team on strategy/roadmap to take different products to market and grow TAM.
• Collaborate on customer and market research projects to generate business insights and translate into user journeys, marketing strategies/campaigns.
• Design, plan and collaborate on integrated consumer marketing strategies, including traditional media and marketing campaigns, in alignment with quarterly + yearly targets and priorities.
• Develop and monitor budgets for consumer marketing activities.

Qualifications

• Bachelor's degree in marketing, communications, public relations or business 2-3 years of overall experience with 2+ years experience working with SaaS / mobile first consumer-facing brands
• Experience leading new business initiatives and partnership building
• Hands-on experience developing and executing integrated marketing campaigns, digital campaigns and lifecycle marketing campaigns
• Ability to plan and lead marketing programs from concept to completion
• Experience working with external agencies and other vendors
• Experience marketing for business-to-customer products
• Track record of delivering projects and impact in a fast-paced environment
• Strong in tools of analysis and synthesis: Excel, PowerPoint/Google Slides; excellent written and verbal communication skills.

Benefits

• Competitive CTC on par with the market along with ESOPs/Tokens
• Flexible work hours that suit you with flexible time off
• Healthy bonuses on the basis of performance and growth of the company
• We treat all employees as true professionals - so work deliverables and attitude matter than anything else

About Material Depot
Material Depot is on a mission to be India's largest tech company in the Architecture, Engineering, and Construction space by democratising the ecosystem and bringing stakeholders onto a common digital platform. And for that, we are creating tools that will solve the most intricate challenges that professionals in the industry face. We are funded by few of the top most funds in the country. You can read more about what we are trying to do here Job Types: Full-time, Regular / Permanent Salary: ?500,000.00 - ?800,000.00 per year Schedule:

• Morning shift

Supplemental pay types:

• Performance bonus

Ability to commute/relocate:

• HSR Layout, Bengaluru - 560102, Karnataka: Reliably commute or planning to relocate before starting work (Required)