Job Description

Brand differentiation within the Therapy space

Achieve brand Sales and EI targets Undertake minimum 5 days of fieldwork per month to capture insights and field feedback Prepare monthly reports analyzing market trends, competitor sales and Abbott forecasts Conduct research as per the brand need and therapy requirements (on advise of therapy marketing manager)

Brand marketing strategy and campaign execution

Preparing VAFs, LBLs and other promo material for brand communication and marketing (work effectively with 3rd parties and internal stakeholders for the same) Effectively collaborate with sales team and training team to communicate brand strategy Facilitate CSM and other sales meetings to drive brand strategy Complete essential documentation (ARFs/ PSAs / Camp certification) for brand related activities

Ensure compliance and process adherence

Ensure quality and timely delivery/execution of campaign collaterals/inputs/activities to field force Effectively coordinate with other functional areas within organization e.g. Medical, Training, Promo team, Supply Chain, Finance etc.

EDUCATION / SKILLS / EXPERIENCE

Skill, Education, Experience

Education:

Graduate in Science / Pharmacy

Experience:

Pharmaceutical Product Management experience of 5+ years in MNC Exposure to managing Key Accounts / dealing with Key Opinion Leaders Experience in managing new launches preferable

Skill:

Excellent Communication Skills Functional and technical knowledge on therapy areas owned and other therapies in the Division Demonstrates creativity, innovation and drive for results Ability to influence, lead and work with cross functional teams Analytical skills and good financial acumen Problem solving and decision making skills Planning and organizing skills for short term and long term * Time management and multi-tasking skills