KEY RESPONSIBILITIES
? Design performance-ad creatives for Meta (Facebook / Instagram), Google Ads, and other digital channels static, carousel, short-video thumbnails, etc.
? Create social media assets (posts, stories, reels cover images, banners) aligned with brand style.
? Create offline branding and marketing collaterals standees, posters, event signage, banners, flyers, print-ads.
? Maintain and evolve brand style guides: typography, colour palette, logo usage, layout standards.
? Work closely with marketing, product, and offline teams to ensure visual consistency across all touchpoints.
? Provide rapid turn-around on design requests while maintaining quality and brand voice.
? Support packaging design tasks (e.g. label mockups, pouch design, dielines) in coordination with external vendors.
? Assist with UI / web-visuals for e-commerce front-end (banners, hero images, product ad images).
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