Forecasting Analyst
As Forecasting Analyst you will help clients identify key trends in Insider Intelligence\'s core research coverage areas (advertising & marketing, financial services, health and technology across the digital landscape) as well as help clients make smart decisions about digital marketing and media investments
You will work directly with our forecasting team to develop Insider intelligence /eMarketer estimates and forecasts and provide our content teams with insights to help develop reports, articles, press releases videos, and other interactive content as needed_
The Ideal Candidate :
- Committed to forecasting an inclusive culture and values a representative workplace that embraces the diversity of thought and experience
- Experienced in quantitative and qualitative data analysis with an innate curiosity about consumer behavior and technology adoption trends
- A confident and creative presenter who can translate data-heavy analyses into digestible communications (written and verbal) for internal and external stakeholders
- Highly organized and pays great attention to detail
- An independent worker who can move projects through to completion with little supervision
Responsibilities:
- Organize and analyze data and qualitative information from various sources related to Insider Intelligence coverage areas (advertising & marketing. financial services health and technology across the digital landscape). to update or develop models for proprietary eMarketer estimates and forecasts
- Distill quantitative findings into insights and narratives that impact business objectives Stay on top of digital and mobile trends
- Collaborate closely with the forecasting team and other stakeholders across content teams to identify new trends and topics that are valuable to eMarketer clients and expand eMarketer estimates and forecasts to those new areas
- Communicate regularly through presentations and written responses within the organization
Desired Skills & Experience:
- A strong quantitative background with relevant analytical experience in areas such as market research, marketing & advertising. consumer insights analysis and digital trends preferred
- Experience using Excel to analyze data ability to communicate clearly persuasively and cleanly
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