Job Description

Microsoft was founded in 1975. Our mission is to enable people and businesses throughout the world to realize their full potential by creating technology that transforms the way people work, play, and communicate. We develop and market software, services, and hardware devices that deliver new opportunities, greater convenience, and enhanced value to people's lives. We do business worldwide and have offices in more than 100 countries. We generate revenue by developing, licensing, and supporting a wide range of software products and services, by designing and selling hardware devices, and by delivering relevant online advertising to a global customer audience. In addition to selling individual products and services, we offer suites of products and services.
We conduct research and develop advanced technologies for future software, hardware, and services. We believe that we will continue to grow and meet our customers' needs by delivering a family of devices and services for individuals and businesses that empower people around the globe at home, at work, and on the go, for the activities they value most. We will continue to create new opportunities for partners, increase customer satisfaction, and improve our service excellence, business efficacy, and internal processes.
Business Applications is a key element of the Microsoft cloud. It comprises of business applications products (Dynamics 365) and business analytics and low code / no code platform (Power Platform)
The Subsidiary GTM Manager is accountable for the subsidiary revenue, scorecard and market share for their assigned products in the Subsidiary. The GTM Manager is required to have a strong understanding of their product set, and a deep understanding of customer solutions and strategies. This role is seen as the voice of the products. GTM Manager represents within the subsidiary as well as the leader and the spokesperson for their product set. In addition, GTM Manager must be able to articulate the local competitive landscape and develop local compete strategies and product differentiation by leveraging corporate and local research, partner insights and customer feedback. PMM is responsible for leveraging customer needs, competitive knowledge and product expertise to drive the relevant business and marketing planning. With growing importance of our partner ecosystem and partner solution, GTM Manager will act as a key point of liaison with Partner team
The GTM Manager understands, orchestrates, and influences customer campaigns, marketing activities, and delivers product, solutions and customer campaign feedback to the business. An essential aspect of the role of the GTM Manager is to align the content, timing and delivery of marketing messages and outreach to Microsoft’s customers and partners. As a Business Applications GTM Manager, She/He will be working with other segments and BGs to make sure marketing message is aligned. In doing this, the GTM Manageris an ambassador of the overall Product Brand and Microsoft (Customer & Partner Experience)

Responsibilities

Marketing Planning and Program/Campaign Execution Orchestration of cross-organizational effort in driving Business Applications business by collaboration with Sales, Partner, Services, Marketing (CMO), segments

• Focus in particular on the collaboration with Partner team in order to leverage partner solutions and position them well towards customers’ needs.
• Responsible for leading & executing product marketing plans supporting Dynamics 365 and Power Platform Business initiatives.
• Plan and execute key Marketing moments and feature releases with guidance from Corp and track/report with standardized marketing tools, KPIs, and budget discipline.
• Create product marketing plans and campaign investment decisions, including targeting; partner with segment/channel teams to prioritize investment decisions for non-product-marketing owned activities.
• Act as the voice of the field by ensuring timely updates/feedback to Corp on product marketing and campaign execution.

Product Evangelism

• Maintain product knowledge and evangelize the product internally and externally to enthusiasts, influentials and pre-sales customer scenarios
• Adjust differentiated value proposition and create compelling, localized product Bill of Materials (BOM) (To-Customer and To/thru-Partner)
• Plan and execute Field and Partner readiness with guidance from Corp.
• Drive seller usage of Dynamics 365 tools to bring high value scenarios to life.
• Develop local customer evidence together with sales, marketing and partners

Manage the Business Priorities and drive an all-green Biz Apps Scorecard

• Own and drive segment KPIs and scorecard metrics related to the Rhythm of the Business (ROB) and Correction of Errors.
• Determine key insights and asks to accelerate adoption of Dynamics 365, qualify inhibitors (with recommendations) to escalate to subsidiary LT and Corp.
• Participate in preparation for Quarterly review meeting and other Area meetings as appropriate.
• Participate in quarterly connection meetings with Area/Corp to support the local BG Lead

Qualifications

10+ years of experience in strategy, program management, GTM execution with an end to end view of customer journey orchestration High tech experience preferred but not necessary. Experience in strategy development, program management, product management will be critical
Capability to identify patterns and systemic drivers/issues affecting business performance. Development of business cases to seek investments to drive business growth. Strong data orientation and developing evidence based on data analysis
Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances.

Benefits/perks listed below may vary depending on the nature of your employment with Microsoft and the country where you work.