Location Noida Sector 3(Job Types: Full-time, 2 Year Contract )
Listing products on various websites and online marketplaces .
Maintaining our own websites. The Ecommerce Manager will be responsible for determining the format and features of the website in order to maximize clarity and ease of navigation for customers. They will liaise with the Web designers to develop and alter the website as needed.
Guide product catalog and changes based on analysis; sort, ranking, exposure, location, etc. in conjunction with marketplace partners.
Maintaining rich content for product pages like Title, Description, Images, Keywords to ensure product and brand rank organically; share insights to achieve price competitiveness
Create and manage website and marketplace specific promotions and offers; Running paid advertisements / sponsored ads, Keyword Campaign Management. social media marketing (Facebook, Twitter, Instagram, YouTube etc.) to boost visibility and sales
Keep each marketplace and the website updated with the latest products and promotions
Analyze search positioning with top keywords and improve ranking.
Increase listing rankings and search results to increase sales conversion and maximise revenue
Weekly report on performance, including sales, marketing, category performance
Social Media Marketing & content marketing
Identifying buyer persona for a business
Search Engine optimization (SEO) both on-page and off-page
Developing SEO/PPC Strategy/Marketing Plans
Market Research/analysis
Brand strategy
Paid advertising across Google and other Social media platforms like FACEBOOK, Instagram, Twitter etc.
Thorough understanding of Amazon seller, Flipkart seller and Shopify accounts.
Overseeing Design and Developments of Website
REQUIREMENTS
At least 3 years of experience in a similar role
Experience managing marketing and tech teams
Experience developing and overseeing digital marketing strategies
Excellent understanding of web design and web analysis
Strong marketing and tech background
Understanding and experience in, UX, Adobe Photoshop, InDesign, Dreamweaver and Google Analytics
Knowledge of digital marketing channels such as PPC ,SEO, Social Media Display and affiliate marketing channels
Knowledge of Attribution modelling, website speed optimisation, A/B testing, conversion management, sales journey optimisation, traffic analysis and reporting tools
Degree level in Digital Marketing or any related field