Job Description

COMPANY:

Iconic global advertising agency, with multiple offices in India. Vastly experienced and capable leadership. Known for its seminal and pathbreaking ideas. Works with marquee global and Indian brands. A culture of collaboration, excellence, diversity, fearlessness, empowerment and innovation. A track record of building both traditional and new age businesses with equal dexterity. Looking for a top-of-the-line strategic planner with integrated capabilities for working on some of its prized accounts. Providing an opportunity for a strategist to stamp her/ his ideas on several exciting businesses as well as in organisation building.

POSITION DESCRIPTION:

- To drive the strategic thinking on a set of brands across multiple locations and lead a small team. To work closely with the various client servicing and creative teams and lead the discovery of key consumer insights.

- Become the voice of the consumer within the agency and inspire advertising that speaks to the consumer in the right way at the right time and about the right issues.

- Ensure accurate and timely collection of knowledge of the consumer and explain it in a way that everyone-client, account management, media and most importantly, creative people - will act on it.

- Provide checks and balances in the creative development process. Drive planning and creative standards in the agency.

- Leverage consumer/category insights to translate into robust communication platforms. Will need to monitor local and global trends within the categories closely. Work on new business pitches. Role will report to the Chief Strategy Officer.

HIRING PROFILE:

- Postgraduate, preferably MBA from leading Business / Communications School, with 10-14 years, ONLY from top advertising agencies, with experience in handling large clients in consumer goods and services sector.

- Experience on large format brands and of launching a popular/mass market brand successfully is mandatory.

- Digital savvy, integrated capabilities.

- Must be passionate about crafting briefs that provide the creative team the springboard to develop consistently outstanding work.

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