Director - Omnichannel B2B eCommerce
Role Details :
Team/ Function: SME Online | P&L
Location: Noida
Key skills :
- Retail expansion experience
- Start-up orientation
- Sales mindset
Reporting :
Reporting Manager: Senior Vice President - SME Online
Direct Reports: Store Managers (to be hired as we expand)
Role Objective :
- An Asia-based E-commerce company intensively inclined towards B2B procurement of industrial supplies, is expanding its footprints in offline space through launch of retail stores.
- Setup physical stores that are integrated with the online channel (that is already in place) enhancing the efficiency and scalability through omnichannel transformation by intelligent use of data.
- Contribute to the retail expansion process and set-up plans at the strategic and operational levels.
- Provide buyers (or potential buyers) with a seamless experience, whether they're buying online from a desktop or mobile device or in a brick-and-mortar store.
Role Responsibilities :
- Carry out feasibility study including market, location, and geographical landscape for the opening of the new retail stores.
- Involve in the strategic management and decision-making process after the detailed market analysis for the business expansion.
- Negotiate and finalize business deals including lease agreements at the most beneficial commercial terms
- Formulate pricing policies by reviewing merchandise activities, determining additional sales promotion, authorization stock clearance, and studying trends within the allocated budget.
- Market merchandise by studying advertising, sales promotions, display plans, analyzing operating and financial statements for profitability ratios
- Liaise with various teams including supply chain, customer success and finance to ensure range and stock levels are consistent with business requirements.
- Formulate & implement a distribution model with increased focus on cost optimization and efficiency
- Undertake store evaluation process by analyzing new retail locations and recommending viable options according to the distribution strategy
- Increase sales to maximize profitability while reducing costs through well managed operational controls
Key Stakeholders:
Internal:
- With Supply Chain, Business teams, Finance, IT & HR leaders for Driving key strategic initiatives.
- With All functional heads to Coordinate for smart decision making
External:
- With Vendors & other service providers for Relationship building & Business expansion
Work Experience: 8+years of work experience in similar profile
Knowledge/Skills:
- Core expertise in offline retail (ideally in an early growth story phase of the organization)
- High level of ownership, willingness to setup things from scratch, high emotional intelligence
- Strong sense of personal ownership and bias for action
- Excellent communication skills
- Strong People management skills
- Strong business acumen with good understanding of overall finance & operations
Education: Postgraduate / MBA from a reputed institute
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