Job Description

Company Description

Publicis is the third largest communications group in the world, a leader in marketing, communication and digital business transformation. As a platform at the intersection of marketing and digital business transformation, driven through the alchemy of creativity and technology, Publicis Groupe is built on The Power of One. Publicis Groupe offers its clients seamless access to the expertise of its 80,000 talents across four Solution hubs: creative with Publicis Communications (Publicis Worldwide, Saatchi & Saatchi, Leo Burnett, BBH, Marcel, Fallon, MSL, Prodigious), media services with Publicis Media (Starcom, Zenith, Spark Foundry, Blue 449, Performics, Digitas), digital business transformation with Publicis.Sapient and health & wellness communications with Publicis Health. Publicis Groupe\'s agencies are present in over 100 countries around the world.



Team : Corporate Communication

Reporting to : Head of Corporate Communications, PublicisGroupe- India

Preferred Location: Mumbai

Key Responsibilities

• Creating and owning the entire communications and PR plan across multiple platforms to build the Publicis Digitas, Indigo, and Commerce units across traditional and non-traditional channels.
• Deep analytical insight and understanding of the digital and tech domains and our services. Services include digital marketing, DBT, commerce, tech offerings, etc.
• Ensure regular and consistent brand presence in top-tier media including technology-focused publications. Strong relationships with technology editors and reporters in print and broadcast media. Example-ET CIO
• Craft content and messaging for mailers, social media posts, and C-suite communications.
• Manage a communication calendar and ensure seamless and timely dissemination.
• Excellent writing, editing, and proofreading skills. Creative storyteller.
• Experience in a fast-paced, high-performance culture where the business is constantly evolving.
• Ensure a constant pipeline of speaking engagements and interviews of our CEOs and top management.
• To work collaboratively under a centralised communications structure that also entails work for the holding company/ Groupe such as newsletters, mailers, town halls, internal engagements, etc.
• To build a bank of interesting content around digital marketing, tech, digital business transformation, and commerce especially D2C areas which will go on to our enterprise connectivity platform Marcel.
• Content includes news stories, media pitches, press releases, briefing docs, by-line articles, blogs, videos, presentations/speeches, and coverage reports.
• Build presentations with impactful messaging at internal events and forums in line with business objectives.
• To identify the right forums for showcasing our strengths in digital marketing, technology, DBT, commerce areas, and offerings for clients. To put together competitor updates and identify topical subjects and trends.
• Monitor, analyse, and communicate PR results on a quarterly basis.

Qualifications

Experience and Critical skills

• 7-10+ years experience in public relations, and communications/ technology space journalism.
• Strong press contacts in various magazines, newspapers, and broadcast media. Especially in areas of digital marketing, technology, digital business transformation, and commerce.
• Exceptional language and writing skills. Ability to create compelling content and bring creativity into storytelling.
• Excellent understanding of the digital and technology landscape and agency offerings in these areas.
• Ability to work with diverse teams, in a dynamic environment.
• Demonstrated ability to manage multiple tasks and assess priorities effectively.
• Consistently attribute company values in all interactions.
• Ability to ideate on stories, spot trends, and make a strong pitch to the journalists.
• Strategic Communications: Driving thought leadership, leadership positioning versus competition.
• Develop an inclusive, holistic approach to communication that straddles communication mediums & platforms (print/ TV/ digital/ social); and formats (written/ audio/ video) to achieve maximum impact. Multi-format writing skills.
• Ability to engage both internal and external stakeholders.
• Experience in social media including blogs, Facebook, Twitter, etc.
• Experience in handling strong PR& communications campaigns.

Additional Information

Publicis Groupe Commitment to Diversity & Equity Policy:

Publicis Groupe is deeply committed to diversity and inclusion in spirit and in action at every level of the organization. It reflects our core values and embodies our purpose of building a great company enabling human potential. We have a deep-rooted appreciation for how diversity of thought drives innovation, and we ground that value in a culture of collaboration and connected thinking.

• Diversity & inclusion are business imperatives on which Publicis Groupe will not negotiate. While fostering a work environment that is inclusive of all talent is a collective responsibility, it is leadership\'s job to nurture the career aspirations and goals of all our talent. Promoting gender equality starts at the top and the Groupe will not tolerate anyone speaking for our organization who does not value the importance of inclusion. Publicis Groupe works very hard to champion diversity and will continue to insist that each agency\'s leadership be champions of both diversity and inclusion.
• Our Core values \xe2\x80\x9c VIVA LA DIFFERENC\'E is based on the very aspect of celebrating differences
• Our strategy focuses on bringing together teams with diverse perspectives, disciplines, and experiences, because diversity of thought best serves our clients and their customers who they aspire to impact

Equal Employment Commitment: * We provide equal opportunities to all our employees and to all eligible applicants for employment in our company. We do not unfairly discriminate on any ground, including race, caste, religion, color, ancestry, marital status, gender, sexual orientation, age, nationality, ethnic origin, disability or any other category protected by applicable law.

• When recruiting, developing and promoting our employees, our decisions will be based solely on performance, merit, competence and potential.
• We shall have fair, transparent and clear employee policies which promote diversity and equality, in accordance with applicable law and other provisions of this Code. These policies shall provide for clear terms of employment, training, development and performance management.

Publicis Groupe