Digital Marketing Specialist

Year    MH, IN, India

Job Description

Key Responsibilities



Execute the company's marketing strategy and campaigns across digital and offline channels. Promote Tech4Logic's products and services through targeted marketing initiatives. Manage social media accounts, create engaging content, and track performance. Develop marketing collateral (brochures, case studies, presentations, emailers, etc.). Support lead generation campaigns and coordinate with the sales team to drive conversions. Plan and execute online/offline events, webinars, and customer engagement activities. Track and analyze marketing campaign performance using analytics tools, reporting ROI. Monitor competitor activities and market trends to refine strategies. Ensure brand consistency across all marketing and communication channels.

Required Skills & Qualifications



Master/Bachelor's degree in Marketing, Business, or a related field. 2-5 years of experience in marketing (preferably in IT / technology solutions). Strong knowledge of digital marketing, SEO, social media, and email marketing tools. Excellent written and verbal communication skills. Creative mindset with attention to detail. Ability to manage multiple projects and meet deadlines. Proficiency in MS Office; familiarity with design tools (Canva, Photoshop) is a plus.

Preferred Qualifications



Sales certifications in IT solutions (e.g., Microsoft, AWS, Cisco, Fortinet, etc.). Experience in solution-based selling and consultative sales approach. Familiarity with SaaS sales models and subscription-based pricing.

What We Offer



Competitive salary with performance-based incentives. Opportunities for skill development and certification sponsorship. Exposure to the latest IT technologies and solutions. Friendly and growth-oriented work culture.
Job Types: Full-time, Permanent

Pay: ₹200,415.30 - ₹935,368.73 per year

Benefits:

Health insurance Provident Fund
Work Location: In person

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Job Detail

  • Job Id
    JD4272138
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    MH, IN, India
  • Education
    Not mentioned
  • Experience
    Year