Job Title: Digital Marketing Manager Job Overview:
We are seeking a highly skilled and experienced Digital Marketing Manager to join our team in
India. The candidate will be responsible for planning, implementing, and managing the overall digital marketing strategy for our organization. Additionally, the candidate will manage, guide, and train other digital marketers in the team to ensure the successful execution of all digital marketing campaigns. The ideal candidate should be a self-starter with excellent communication skills and possess the ability to work in a fast-paced environment. Soft Skills:
\xe2\x97\x8f Excellent analytical skills
\xe2\x97\x8f Strong ability to adapt to changes
\xe2\x97\x8f Exceptional multitasking skills
\xe2\x97\x8f High level of creativity
\xe2\x97\x8f Willingness to listen and learn Technical Skills:
\xe2\x97\x8f Proficiency in Google Workspace
\xe2\x97\x8f Conducting research and gathering data
\xe2\x97\x8f Proficient in using Google Analytics
\xe2\x97\x8f Expertise in using at least one major SEO tool
\xe2\x97\x8f Proficient in content marketing, brand marketing, and performance marketing
\xe2\x97\x8f Social media marketing expertise
\xe2\x97\x8f Proficiency in using Google Search Console
\xe2\x97\x8f CRM experience is required
\xe2\x97\x8f Social media and Google certifications are preferred Educational Qualification:
A graduate or equivalent degree preferably in marketing Past Experience:
Minimum of 5 years or above experience in the same field Roles & Responsibilities:
\xe2\x97\x8f Plan and execute all digital marketing activities, including SEO/SEM, marketing database, email, social media, and display advertising campaigns
\xe2\x97\x8f Design, build and maintain our social media presence
\xe2\x97\x8f Measure and report the performance of all digital marketing campaigns, and assess them against goals (ROI and KPIs)
\xe2\x97\x8f Identify trends and insights, and optimize spend and performance based on insights
\xe2\x97\x8f Brainstorm new and creative growth strategies
\xe2\x97\x8f Plan, execute, and measure experiments and conversion tests
\xe2\x97\x8f Collaborate with internal teams to create landing pages and optimize user experience \xe2\x97\x8f Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints \xe2\x97\x8f Instrument conversion points and optimize user funnels
\xe2\x97\x8f Collaborate with agencies and other vendor partners
\xe2\x97\x8f Evaluate emerging technologies and provide thought leadership and perspective for adoption where appropriate
\xe2\x97\x8f Work during the night shift in US (Pacific Standard Time) hours If you meet the qualifications and requirements of this job description, please apply with your updated resume and cover letter. We look forward to hearing from you! Job Type: Full-time Benefits:

• Paid time off
• Work from home

Schedule:

• Night shift
• US shift

Experience:

• Digital marketing: 5 years (Required)

Shift availability:

• Night Shift (Required)