The Senior Digital Marketing and Brand Manager will be instrumental in defining and executing the company\'s digital marketing strategy to bolster brand visibility and engagement online. This role requires a blend of strategic thinking, creative flair, and the ability to support the e-commerce team with creatives, content, and strategic objectives without direct management of the e-commerce operations.
Key Responsibilities:
Develop and execute a robust digital marketing strategy to increase brand awareness and engagement across digital platforms.
Support the e-commerce team by providing creative assets, content, and strategic insights to enhance the online shopping experience and meet sales objectives.
Lead initiatives across SEO/SEM, email marketing, social media, and display advertising campaigns to drive brand growth.
Analyze market trends and leverage customer insights to inform marketing strategies and product offerings.
Coordinate the creation of engaging digital content that aligns with the brand\'s voice and consumer needs.
Monitor and analyze the performance of digital marketing campaigns, adjusting strategies based on data-driven insights.
Facilitate collaborations with influencers, content creators, and external agencies to expand brand reach and engagement.
Keep abreast of the latest digital marketing tools and trends, incorporating innovative practices into the brand\'s marketing efforts.
Qualifications:
Bachelors degree in Marketing, Business, or a related field. A Masters degree is an advantage.
7-8 years of relevant experience in digital marketing and brand management, with a solid portfolio demonstrating successful brand growth initiatives.
Strong foundation in supporting e-commerce operations with creative and strategic inputs.
Proficient in SEO/SEM, social media, email marketing, and analytics tools (., Google Analytics).
Creative thinker with excellent communication and collaboration skills, capable of working
Experience 6 - 8 Years
Salary Not Disclosed
Industry IT Software - Ecommerce / Internet Technologies
Qualification B.B.A, B.Com
Key Skills Pay Per Click Search Engine Marketing Social Media Marketing Marketing Communication Display Advertising Brand Manager Digital Marketing Manager
About Company
Company Name Hiring for a company based in Noida
About Company Hiring for a company based in Noida
Contact Person HR Consultant on behalf of Hiring Company
Mobile 8799710992
Email ID contactus.rtplacement@gmail.com
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