Job Description

Job Title: Digital Marketing Manager Location: Mumbai, India Company: Reputed School Experience: Minimum 5 years of relevant experience : We are seeking a highly skilled and experienced Digital Marketing Manager to join our reputed school located in Mumbai. As a Digital Marketing Manager, you will be responsible for developing, implementing, and managing the overall digital marketing strategy to enhance the school\'s online presence, brand awareness, and student enrollment. Responsibilities: Develop and execute comprehensive digital marketing strategies to drive brand visibility, engagement, and lead generation. Plan, manage, and optimize digital advertising campaigns across various platforms such as Google Ads, Facebook Ads, and LinkedIn Ads. Create and manage engaging content for the school\'s website, social media channels, email campaigns, and other digital platforms. Monitor and analyze website and social media analytics to identify trends, insights, and areas for improvement. Conduct keyword research and implement SEO strategies to improve organic search rankings and increase website traffic. Collaborate with the design team to create visually appealing and impactful digital assets, including banners, videos, infographics, and other promotional materials. Manage the school\'s social media presence, including regular posting, community engagement, and reputation management. Stay up-to-date with the latest digital marketing trends, tools, and best practices, and implement innovative strategies to stay ahead of the competition. Utilize marketing automation tools to streamline campaigns, nurture leads, and improve overall efficiency. Coordinate with internal stakeholders, including admissions team and faculty, to align digital marketing efforts with the school\'s objectives and target audience. Requirements: Minimum 5 years of experience in digital marketing, preferably in the education industry. Proven track record of developing and implementing successful digital marketing campaigns. Excellent communication skills, both written and verbal, with the ability to craft compelling content for various digital platforms. In-depth knowledge of digital marketing channels, including SEO, SEM, social media, email marketing, and content marketing. Proficiency in using digital marketing tools such as Google Ads, Google Analytics, social media management platforms, and marketing automation software. Strong analytical skills with the ability to interpret data and make data-driven decisions. Creative mindset with the ability to think strategically and execute innovative marketing ideas. Strong project management skills with the ability to multitask and meet deadlines. Up-to-date knowledge of the latest digital marketing trends, tools, and best practices. Bachelor\'s degree in marketing, communications, or a related field. A master\'s degree will be a plus. Job Type: Full-time Salary: 935,000.00 - 990,000.00 per month Schedule:

• Day shift

Ability to commute/relocate:

• Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (Required)

Education:

• Bachelor\'s (Required)

Experience:

• Digital marketing: 5 years (Required)

Speak with the employer
+91 8369102623