Job Description

A Digital Marketing Executive is responsible for developing, implementing, and managing marketing campaigns that promote a company\'s products or services. We are looking for team who would utilise digital marketing expertise to identify thetarget groups on the digital platforms and help them discover range of ourproducts. They play a major role in enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers. Roles and Responsibilities:

• Develop and manage digital marketing campaigns.
• Manage the company\'s social media accounts and website.
• Create and publish engaging content for social media, website, and other digital channels.
• Responsible for generating revenue through paid Ads campaigns on Google, Facebook, SEO, SMO, SMS, Newsletter marketing.
• Analyse and report on the performance of digital marketing campaigns.
• Stay up-to-date with the latest digital marketing trends and technologies.
• Building a great understanding of the customer and their digital behaviours & preferences.
• Take ownership of measurement of campaign performance data and utilize it for optimizations as well as guiding the strategy.
• You will work closely with the founders, Growth & Product team to achieve these objectives.
• Identify trends, important calendar days and customize campaigns, spends and performance to end-to-end execution on Google AdWords, SEM including keyword research, bidding strategies, ad.
• End-to-end execution of FB campaigns including website traffic and re-engagement, entire funnels.
• Work with the developer to optimize landing page interactions and contribute thoughts for optimization, and launch affiliate marketing programs.
• Schedule and execute Email/Newsletter marketing and WhatsApp marketing tools.
• Implement Bot-based messaging to customer queries.

Qualifications:

• Bachelor\'s degree in marketing, communications, or a related field.
• Proven experience as a Digital Marketing Executive or similar role.
• Solid understanding of digital marketing channels and strategies.
• Experience with SEO, SEM, PPC, social media, and email marketing.
• Excellent written and verbal communication skills.
• Strong analytical and project management skills.
• Knowledge of web design and development.
• Ability to work independently and as part of a team.
• Experience with marketing automation software is a plus.
• Google Analytics certification is a plus.
• Resourceful- know how to fill data gaps well either though good approximations or assumptions.
• Have good insights into the inner workings of algorithms underlying paid and organic advertising on FB & Google gained through practical experience.
• Experience gained during app scaling phase is highly preferred.

Salary- Upto 50K Job Type: Full-time Salary: Up to \xe2\x82\xb940,000.00 per month Benefits:

• Paid sick time
• Paid time off

Schedule:

• Day shift

Application Question(s):

• How many years of experience do you have working with Digital Marketing?
• Have you completed your graduation?

Speak with the employer
+91 7439968096