Digital Marketing Manager Based At Ho, Mumbai

Year    Mumbai, Maharashtra, India

Job Description

To spearhead the digital marketing initiatives across the organization, driving customer
acquisition, engagement, and retention through innovative and data-driven strategies. The role
involves leading the digital marketing team, optimizing digital channels, and ensuring the brand's
online presence aligns with business objectives and market trends.

  • Creating and maintaining client relationships.
  • Self-motivated yet customer-focused
  • Proficient in marketing research and statistical analysis
  • Highly creative and devising digital campaigns that engage, inform, and motivate
  • Solid knowledge of website and marketing analytics tools (e.g., Google Analytics,
NetInsight, Omniture, WebTrends, SEMRush, etc.)
  • Innovative mindset for campaigns.
What you'll bring to the team:
  • Plans and executes all web, search engine optimization/search engine marketing
(SEO/SEM), database marketing, email, social media, and display advertising campaigns.
  • Measures and reports on the performance of all digital marketing campaigns, evaluating
them against goals such as return on investment (ROI) and key performance indicators
(KPIs).
  • Working knowledge of HTML, CSS, and JavaScript development and constraints.
  • Identifies trends and insights from campaign data and optimizes spending and
performance accordingly.
  • Brainstorms new and creative growth strategies using digital marketing channels.
  • Plans, executes, and measures experiments and conversion tests to improve campaign
effectiveness.
  • Collaborates with internal teams to develop landing pages and enhance user experience.
  • Utilizes strong analytical skills to evaluate the end-to-end customer experience across
multiple channels and touchpoints.
  • Identifies critical conversion points and drop-off points in user funnels and optimizes
them for improved performance.
  • Collaborates with agencies and other vendor partners to execute digital marketing
initiatives.
  • Evaluates emerging technologies and provides insights for their potential adoption.
  • Offers thought leadership and perspectives on digital marketing strategies and
technologies.

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Job Detail

  • Job Id
    JD3821712
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Mumbai, Maharashtra, India
  • Education
    Not mentioned
  • Experience
    Year