Job Description

Strategy & Planning

Develop and execute digital marketing strategies aligned with business goals Plan campaigns across multiple digital channels (SEO, social media, email, PPC, content)
2. Search Engine Optimization (SEO)

Optimize website content for search engines Conduct keyword research and improve on-page & technical SEO Monitor rankings and organic traffic performance
3. Paid Advertising (PPC)

Manage paid campaigns (Google Ads, social media ads, display ads) Optimize budgets, bids, and ad creatives Track ROI and conversion performance
4. Content Marketing

Create and manage digital content (blogs, videos, infographics, landing pages) Ensure content aligns with brand voice and customer journey Coordinate with designers and writers
5. Social Media Management

Plan, create, and schedule social media content Engage with followers and manage online communities Monitor trends and platform performance
6. Email Marketing

Design and execute email campaigns Manage subscriber lists and segmentation Analyze open rates, click-through rates, and conversions
7. Analytics & Reporting

Track performance using tools like Google Analytics, Search Console, and ad platforms Analyze data to optimize campaigns Prepare performance reports and insights
8. Conversion Rate Optimization (CRO)

Improve website and landing page performance A/B test ads, emails, and webpages Optimize user experience to increase conversions
9. Brand Management

Maintain consistent brand messaging across digital channels Monitor online reputation and customer feedback
10. Market & Competitor Analysis

Research market trends and customer behavior Analyze competitors' digital strategies and performance
Job Type: Full-time

Work Location: In person