Job Description

We are looking for a Digital Marketing Executive to assist in the planning, execution and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours.
The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign. Responsibilities \xe2\x97\x8f Assist in the formulation of strategies to build a lasting digital connection with consumers
\xe2\x97\x8f Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
\xe2\x97\x8f Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
\xe2\x97\x8f Be actively involved in SEO efforts (keyword, image optimization etc.)
\xe2\x97\x8f Prepare online newsletters and promotional emails and organize their distribution through various channels
\xe2\x97\x8f Provide creative ideas for content marketing and update website
\xe2\x97\x8f Collaborate with designers to improve user experience
\xe2\x97\x8f Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
\xe2\x97\x8f Acquire insight in online marketing trends and keep strategies up-to-date
\xe2\x97\x8f Maintain partnerships with media agencies and vendors Requirements and skills \xe2\x97\x8f Proven experience as Digital Marketing Executive or similar role
\xe2\x97\x8f Excellent understanding of digital marketing concepts and best practices
\xe2\x97\x8f Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
\xe2\x97\x8f Working knowledge of ad serving tools (e.g., DART, Atlas)
\xe2\x97\x8f Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
\xe2\x97\x8f Skills and experience in creative content writing
\xe2\x97\x8f Analytical mindset and critical thinking
\xe2\x97\x8f Excellent communication and interpersonal skills
\xe2\x97\x8f Any degree with marketing as an added advantage. Job Types: Full-time, Regular / Permanent Salary: 98,000.00 - 918,000.00 per month Benefits:

• Flexible schedule
• Internet reimbursement
• Paid time off

Schedule:

• Day shift

Supplemental pay types:

• Performance bonus

Ability to commute/relocate:

• Valipalayam Main Road, Tiruppur - 641601, Tamil Nadu: Reliably commute or planning to relocate before starting work (Preferred)

Application Question(s):

• Pay scale expected / month

Education:

• Bachelor\'s (Preferred)

Experience:

• Digital marketing: 1 year (Preferred)