Job Description

• Digital Campaign Management:

• Plan, execute, and optimize digital marketing campaigns across channels such as Google Ads, Facebook, LinkedIn, and other relevant platforms.
• Monitor campaign performance, analyze key metrics, and provide actionable insights for improvement.
• Content Creation and Marketing:

• Develop engaging and SEO-friendly content for various digital platforms, including website, blog, and social media.
• Collaborate with the content team to ensure consistency and alignment with overall marketing goals.
• SEO and SEM:

• Implement and optimize SEO strategies to improve organic search rankings and increase website visibility.
• Manage paid search campaigns, conduct keyword research, and stay informed about industry trends.
• Social Media Management:

• Create and curate compelling content for social media platforms.
• Monitor social media channels, engage with the audience, and respond to inquiries.
• Email Marketing:

• Develop and execute email marketing campaigns, including designing templates, segmenting audiences, and analyzing performance metrics.
• Implement strategies to grow and nurture the email subscriber base.
• Analytics and Reporting:

• Utilize analytics tools to track, measure, and report on the performance of digital marketing campaigns.
• Provide regular reports and insights to the marketing team and management.
• Collaboration:

• Work closely with cross-functional teams, including design, sales, and product teams, to ensure integrated marketing efforts.
• Stay informed about industry trends and digital marketing best practices.

Qualifications:

• Bachelor\'s degree in Marketing, Communications, or a related field.
• Proven experience in digital marketing, with a focus on campaign management, content creation, SEO, and social media.
• Familiarity with digital marketing tools and platforms (e.g., Google Analytics, SEO tools, social media management tools).
• Strong analytical and problem-solving skills.
• Excellent written and verbal communication skills.

Preferred Qualifications:

• Certification in digital marketing.
• Experience with marketing automation tools.
• Knowledge of HTML and basic graphic design skills.

This job description is a general guideline and may be subject to modification based on the specific needs of the organization.

FOR MORE DETALS CALL HR AT 7840907697

Expertia AI Technologies