Digital Marketing Executive

Year    Kolkata, West Bengal, India

Job Description


Responsibilities:

  • Develop social media campaigns and define their KPIs: Objectives, audience segments, ads, and events creation.
  • Run ads campaign(on LinkedIn, google ads, Facebook), and will be
responsible for improving Performance Metrics (clicks, Impressions, user-driven actions),
  • He/ she will be a part of programmatic advertising strategy, and involved in the process of
lead capture/ qualified leads,
  • Increase the market visibility of the company on internet.
  • Design, build and maintain social Media campaigns
  • Utilize various SEO tools and platforms to monitor and improve website performance, conduct competitor research, and track keyword rankings.
  • Daily execution in SEO, on-page and off-page optimization, and client coordination.
  • Perform keyword research and analysis to discover high-value keywords and search trends that align with client objectives.
  • Conduct in-depth SEO audits of clients\' websites, identify areas for improvement, and provide pre-analysis reports outlining recommended strategies.
  • Plans, executes, and measures experiments and conversion tests.
  • Daily interaction with the clients.
  • Able to create marketing strategy
  • Evaluates emerging technologies.
Requirements:
  • Bachelor\xe2\x80\x99s or master\xe2\x80\x99s degree in marketing or a related field,
  • Preferred 1 year working experience in digital marketing,
  • Excellent communication and writing skills
  • Must have well versed in social media handling viz., Linkedin, Twitter, Facebook, Instagram
  • Ability to work independently and meet deadlines
  • Preferred familiarity with content management systems (CMS) such as WordPress.
  • Preferred experience in optimizing landing pages and user funnels,
  • Working knowledge of HTML, CSS, and JavaScript development and constraints,
  • Proficient in marketing research and statistical analysis.
Job Types: Full-time, Permanent Salary: \xe2\x82\xb912,000.00 - \xe2\x82\xb940,000.00 per month Benefits:
  • Cell phone reimbursement
  • Provident Fund
Schedule:
  • Day shift
  • Monday to Friday
Supplemental pay types:
  • Performance bonus
Speak with the employer
+91 8100464301

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Job Detail

  • Job Id
    JD3212399
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Kolkata, West Bengal, India
  • Education
    Not mentioned
  • Experience
    Year