BA degree in marketing/mass communication/Journalism. Proven working experience in digital marketing Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or Blog writing, and technical writing. Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate Solid knowledge of website analytics tools (e.g., Google Analytics) Working knowledge of ad-serving tools (e.g., Google AdWords) Experience in setting up and optimizing Google Adwords campaigns Working knowledge of HTML, CSS, and JavaScript development and constraints Strong analytical skills and data-driven thinking Up-to-date with the latest trends and best practices in online marketing and measurement
Monster
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