Digital Marketing Executive

Year    CT, IN, India

Job Description

We are seeking a creative and strategic

Digital Marketing Executive

to join our event management team. You will be responsible for planning and executing digital campaigns to promote events, drive ticket sales, boost brand visibility, and generate leads through online platforms.

Key Responsibilities:



Develop and manage digital marketing campaigns for various events (corporate, weddings, concerts, exhibitions, etc.). Plan and execute online marketing strategies across social media (Instagram, Facebook, LinkedIn, YouTube, Twitter), Google Ads, and email marketing platforms. Collaborate with the event planning team to create engaging promotional content (videos, reels, blogs, posts, etc.). Handle the company's social media presence with daily updates, audience engagement, and follower growth strategies. Optimize the website and event landing pages for SEO and lead conversion. Coordinate paid campaigns (PPC, display ads, social ads) and continuously monitor performance to improve ROI. Maintain marketing calendars for upcoming events and promotions. Engage influencers, bloggers, and media to boost event visibility. Use analytics tools (Google Analytics, Meta Insights, etc.) to evaluate campaign performance and generate regular reports. Stay updated with digital trends, competitor activity, and platform algorithm changes.

Key Skills & Requirements:



Bachelor's degree in Marketing, Communications, or a related field. 1-3 years of digital marketing experience, preferably in events, hospitality, or entertainment. Proficient in social media marketing, SEO/SEM, and content marketing. Hands-on experience with Google Ads, Meta Business Suite, and email marketing tools. Strong creative sense with content creation skills (visuals, video, copy). Ability to manage multiple campaigns under tight deadlines. Excellent communication, time management, and organizational skills. Familiarity with tools like Canva, Adobe Creative Suite, WordPress, and marketing automation platforms is a plus.

Preferred Qualifications:



Experience promoting high-profile events or brand activations. Knowledge of influencer marketing and event listing platforms. Certifications in Google Ads, HubSpot, or Meta Ads Manager.
Job Type: Full-time

Pay: ?30,000.00 - ?35,000.00 per month

Benefits:

Cell phone reimbursement
Experience:

Digital Marketing : 3 years (Required) SEO: 5 years (Required) SEM: 5 years (Required)
Work Location: In person

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Job Detail

  • Job Id
    JD3859776
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    CT, IN, India
  • Education
    Not mentioned
  • Experience
    Year