Digital Marketing Executive

Year    Ahmedabad, Gujarat, India

Job Description

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About the Company: Join GRE Renew Enertech Private Limited, an ISO 9001:2015 certified company headquartered in Gujarat, India. Recognized as a leading manufacturer, global exporter, and supplier of LED Lighting, Solar Lighting, General Lighting, and Power Products, GRE Renew Enertech is dedicated to innovation and sustainability in the renewable energy sector. About the Role: Digital Marketing Executive As a Digital Marketing Executive at GRE Renew Enertech, you will play a pivotal role in driving the digital marketing strategy, enhancing the company\'s online presence, and contributing to its growth in the LED Lighting, Solar Lighting, General Lighting, and Power Products industry. To provide clarity on expectations, we have outlined Key Performance Indicators (KPIs) tailored to the unique demands of digital marketing in this industry. Functional Parameters:
  • Website Traffic Growth:
Target: Increase website traffic by 20% quarterly through effective digital marketing campaigns and strategies.
  • Lead Generation:
Target: Generate a minimum of 500 leads per month through various digital channels, aligning with the target demographics.
  • Conversion Rate Optimization (CRO):
Target: Improve the website\'s conversion rate by 15% through ongoing analysis and optimization of landing pages and user journeys.
  • Social Media Engagement:
Target: Achieve a 15% increase in social media engagement, including likes, shares, and comments, across relevant platforms.
  • Email Marketing Effectiveness:
Target: Increase email open rates by 10% and click-through rates by 8%, enhancing the effectiveness of email marketing campaigns.
  • Content Performance:
Target: Maintain an average click-through rate (CTR) of 2% on shared content, with a goal to increase it by 0.5% each quarter.
  • Search Engine Optimization (SEO):
Target: Improve organic search ranking, aiming for a 15% increase in visibility and keyword rankings on major search engines.
  • Brand Mentions and Sentiment:
Target: Increase positive sentiment by 20% over the next six months, with a goal to achieve at least 1000 brand mentions per month.
  • Online Advertising ROI:
Target: Achieve a minimum Return on Ad Spend (ROAS) of 4X for online advertising campaigns across platforms.
  • Customer Retention and Loyalty:
Target: Implement strategies to achieve a 20% increase in repeat engagements from existing customers through digital channels over the next year. This role offers a dynamic opportunity for a Digital Marketing Executive to make a significant impact on GRE Renew Enertech\'s digital presence and contribute to the growth of the company in the renewable energy sector. Fundamental Parameters: Experience: Minimum 2-4 years of proven experience in digital marketing, particularly within the industry. Qualification: Bachelors/Masters Degree in Marketing or a related field Location: Ahmedabad, Gujarat Compensation: Competitive, aligned with industry standards. Gender: Both genders welcome to apply Preference: Candidates with experience in the same industry are preferred, bringing a unique understanding of the sector. Career Graph: Join GRE Renew Enertech Private Limited, a pioneering ISO 9001:2015 certified company based in Gujarat, India, as a Digital Marketing Executive. In this role, you\'ll be a catalyst for shaping our global digital presence, driving innovative strategies, and promoting our cutting-edge LED, solar, and power products. As a Digital Marketing Executive at GRE Renew Enertech, you\'ll play a pivotal role in driving digital strategies that elevate our brand and contribute to business growth. Seize the opportunity to shape the digital landscape of a leading renewable energy solutions provider. Apply now and be a key player in driving innovation and success. Application Process: We invite enthusiastic individuals to apply for the Digital Marketing Executive position at GRE Renew Enertech Private Limited. You will be having few Rounds of the Interview after shortlisting and assessment. Join GRE Renew Enertech as a Digital Marketing Executive, where your strategic expertise will be instrumental in promoting our brand and products globally. Apply now and be part of an organization dedicated to shaping the future of renewable energy solutions. Job Types: Full-time, Permanent Schedule:
  • Day shift
Ability to Relocate:
  • Ahmedabad, Gujarat 380059: Relocate before starting work (Required)
Work Location: In person

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Job Detail

  • Job Id
    JD3241184
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Ahmedabad, Gujarat, India
  • Education
    Not mentioned
  • Experience
    Year