Job Description

Responsibilities :

Social Media & Content

Curate and execute content strategies across Instagram, LinkedIn, and other platforms Elevate brand storytelling through visuals, captions, and campaigns Monitor engagement and adapt content to resonate with a luxury audience

Brand Management

Maintain and evolve brand guidelines across all touchpoints Ensure brand consistency in messaging, tone, and visual identity Support brand positioning and strategic development

Product Management

Collaborate with product teams on packaging, design, and launch strategies Align product features and aesthetics with brand values Assist in go-to-market planning and consumer feedback integration

PR & Communications

Coordinate with PR agencies and media outlets for brand coverage Draft press releases, media kits, and brand stories Build relationships with influencers and industry partners

Event Planning & Participation

Plan and execute brand events, pop-ups, and exhibitions Represent the brand at trade shows, luxury fairs, and networking events Manage event logistics, branding materials, and post-event engagement

Agency & Vendor Coordination

Liaise with creative, media, and packaging agencies to deliver premium brand experiences Manage briefs, timelines, and feedback loops with external partners Ensure all outputs reflect the brand's elegance and strategic goals

Market Research & Insights

Conduct competitor and consumer research in the luxury segment Identify trends in design, packaging, and consumer behaviour Translate insights into brand strategies and product positioning

Packaging & Design Oversight

Collaborate with designers to create packaging that's refined, functional, and visually stunning Ensure packaging meets compliance and sustainability standards Own the aesthetic and tactile experience of our product presentation
Job Type: Full-time

Pay: ?400,000.00 - ?500,000.00 per year

Benefits:

Paid time off Provident Fund
Work Location: In person