Digital Advertising Analyst

Year    Pune, Maharashtra, India

Job Description


Location:
Pune
Job Details:

Overview : Would be responsible for planning and executing digital marketing campaigns.
Responsibilities :

  • Developing, implementing, and optimizing SEM, Paid Marketing, and Lead Generation strategies, and initiatives.
  • Creating/managing PPC and CPC campaigns.
  • Plan, develop, and implement email marketing strategy end-to-end.
  • Design and execute email marketing campaigns and email automation.
  • Activate email campaigns on behalf of existing clients.
  • Analyse and report on campaign performance metrics and suggest improvements.
  • Ensure emails follow industry policies and best practices.
  • Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
  • Communication with the team on project development, timelines, and results
  • Understand and stay current on industry trends, and internal product development effort
  • Assist Customer Success Manager with other general digital activities.

Requirements :
  • Proven work experience as a Digital Campaign Manager
  • Hands-on Google Ads & LinkedIn Ads experience.
  • Proficiency in email marketing
  • Analytical with a strong understanding of digital marketing
  • Excellent written communication and copywriting skills.
  • Knowledge of Google Analytics is a bonus.
  • Knowledge of the start-up and technology industry is a bonus.

Our commitment to diversity and inclusion in the workplace : At iResearch, we hear, acknowledge and value the point of views of our diverse workforce. Our strong belief is to create and encourage a supportive workplace where in individuals feel free to be themselves at work and have the freedom, they require to meet their personal needs. We aspire to remove all kinds of barriers/roadblocks for all our employees, especially barriers facing employees from underrepresented groups.
What's in it for you? Our Benefits : Our benefits vary depending on location, but we are committed to providing best in class perks across all our offices as well as an inclusive environment to develop your career. Examples of our benefits include; generous annual leave allowances, flexible working (including working from home), life cover, medical cover (employee + family), enhanced maternity & paternity packages, uncapped earnings, welfare & wellbeing, subsidized gym memberships and Giving back for social good opportunities which you can read at Giving for Good Foundation.

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Job Detail

  • Job Id
    JD2904035
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Pune, Maharashtra, India
  • Education
    Not mentioned
  • Experience
    Year