Job Description

Summary

Key Responsibilities
Marketing and Creative Effort

• Support all areas of design from project execution to completion. Develop graphic design artwork including, but not limited to reports, whitepapers, eBooks, collateral, presentations, infographics, advertisements, events and translate them across multiple on-screen mediums such as print, digital, website, e-mail, and social media.
• Drive the creative development of our marketing and play a significant role in the creative process for campaign development.
• Recommend a hosting platform for our image library as well as determine where and how to source images; under the guidance of Senior Director, Marcom lead photo shoot to supplement stock photo library with owned images to support digital and offline marketing materials.
• Conduct design research to provide insight on industry trends in support of GE Digital Grid Software\xe2\x80\x99s brand.
• Use effective time management and organizational skills to maintain workflows and meet deadlines.
• Follow projects from concept to final approval working with team members from multiple departments.
• Develop and edit complex presentations as part of executive support.
• Contribute to marketing initiatives that are integral to the company.

Website and Social Media

• Produce and manage creative assets for the website and social media that help draw readers in and encourage engagement.
• Assist with design exploratory for website redesign.

Video Support

• Support SMEs with the creation of animated explanatory videos.
• Edit videos of virtual event recordings to support the event team.
• Create unique sizzle reels for case studies and reports.

Email

• Conduct an audit of our email templates and provide recommendations on visual updates.
• Work with Sr. Director, Marcom, and marketing operations team to create images and visual guidelines for all emails including event promotion emails, webinar invitations and product update announcements.
• Support ongoing email development and landing page updates.

Qualifications

• 5 - 7 years\xe2\x80\x99 experience with a degree in Graphic Design or equivalent
• Proficient with Adobe CS products (InDesign, Illustrator, Photoshop)
• Proficient in PowerPoint and Microsoft Word
• Proficiency in Adobe After Effects and/or Premiere Pro creating animated and non-animated videos
• Strong understanding of design rules and principles
• Strong eye for detail, aesthetic, and typographic sense
• Ability to work independently as well as collaboratively with a team
• Self-starter who takes initiative to propose new ideas and projects
• Passionate about visual problem solving and graphic design
• Ability to manage multiple projects and tasks of varying complexities, meet deadlines and work well under pressure
• Knowledge of print production a plus
• Please add your portfolio if available

Additional Information

Relocation Assistance Provided: No