Job Description

Infinity Advertising is a dynamic and innovative niche advertising agency. We pride ourselves on delivering creative and effective advertising campaigns that stand out in our specialized field. We are seeking a highly talented and experienced Art Director to lead our creative team and drive our agency\'s success. As the Art Director at Infinity Advertsing, you will play a pivotal role in shaping the visual identity and creative direction of our campaigns. You will lead a team of designers, illustrators, and creative professionals to produce compelling and on-brand visual content for our clients . Key Responsibilities Creative Leadership: Lead and inspire the creative team to deliver innovative and high-quality design solutions that resonate with our niche audience. Set the creative vision and design standards for projects. Conceptualization And Ideation Collaborate with the Copywriting team to develop creative concepts and visual strategies for advertising campaigns. Transform client briefs into compelling visual narratives and concepts. Visual Design And Branding Create and oversee the production of visual assets, including logos, advertisements, branding materials, and other design elements. Ensure consistency and adherence to the brand identity across all platforms. Campaign Development Work closely with the Account Management team to translate client objectives into effective visual campaigns. Monitor campaign performance and provide creative solutions for optimization. Team Management Mentor, guide, and manage the creative team, ensuring they meet project deadlines and deliver outstanding work. Encourage a culture of creativity, innovation, and continuous learning within the team. Client Collaboration Collaborate with clients to understand their vision, provide creative insights, and present design concepts. Build and maintain strong client relationships, ensuring their creative needs are met. Market Trends And Research Stay updated on industry trends, competitors, and emerging design and advertising techniques within the niche. Use market insights to inform and refine creative strategies. Qualifications Bachelor\'s degree in Graphic Design, Fine Arts, or a related field. A Master\'s degree is a plus. Proven experience as an Art Director in a niche advertising agency or specialized industry. Exceptional portfolio showcasing a range of creative design projects tailored to the niche market. Proficiency in design software and tools (e.g., Adobe Creative Suite). Strong conceptual and strategic thinking skills. Excellent leadership, communication, and presentation skills. Ability to work collaboratively with cross-functional teams and clients. Skills: market trends and research,campaign development,creative collaboration,conceptualization and ideation,team management,ideation,conceptualization,visual design and branding,client collaboration,creative leadership

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